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Jeff Lindsay and Cheryl Perkins from Innovationedge

September 2, 2010 by ron

The Launch Hour

Jeff Lindsay and Cheryl Perkins from Innovationedge

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This interview features Jeff Lindsay and Cheryl Perkins from Innovationedge, two of the co-authors of Conquering Innovation Fatigue: Overcoming the Barriers to Personal and Corporate Success, a recent book from John Wiley & Sons (also with Mukund Karanjikar). They will discuss the journey of innovators and the sometimes hidden barriers they face.

Jeff Lindsay is the lead author of Conquering Innovation Fatigue. He is a US patent agent and an inventor with over 100 U.S. patents. He is Director of Solution Development at Innovationedge, where he helps clients with IP strategy, new product development, innovation, and commercialization of technology. He blogs at Innovationedge.com and InnovationFatigue.com.

Cheryl Perkins is the president and founder of Innovationedge (www.innovationedge.com), a U.S.-based firm that specializes in strategic innovation and growth. As a global thought leader in strategy and prior Senior Vice President and Chief Innovation Officer for Kimberly-Clark, Perkins brings more than 25 years of expertise in leading Research and Innovation Organizations. Perkins was identified as a Top 25 Champion of Innovation by BusinessWeek magazine and named as a top executive driving vision by Consumer Goods Technology magazine. She is a co-author of Conquering Innovation Fatigue.

John Watkins: An Insider’s Guide to Hiring a Business Attorney

August 26, 2010 by ron

The Launch Hour

John Watkins: An Insider's Guide to Hiring a Business Attorney

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John, a veteran business litigator and business attorney, discusses his new book, An Insider’s Guide on Hiring a Business Attorney. John wrote the book because he has repeatedly seen small legal issues that could have been easily resolved with some legal advice on the front end turn into large (and expensive) legal problems.

John determined that many business executives and owners may simply not know how to go about finding, evalulating, interviewing, hiring, and working with a business attorney. The book provides a concise, step-by-step guide regarding these issues. The book is available on Amazon.com, barnesandnoble.com and through other distribution outlets. More information can be found at http://www.businessattorneyguide.com.

John is a business litigation attorney and business attorney who has practiced for over 25 years in Atlanta. He began his practice as a general commercial litigator, and now concentrates on cases involving insurance coverage (for policyholders, not insurers), confidential information and trade secrets, and corporate and LLC disputes. John is with Barnes & Thornburg.

John also serves as outside general counsel for some clients, and assists them in negotiation and drafting contracts, terms and conditions, non-disclosure agreements and other business documents. John has been named to the list of Georgia Super Lawyers for several years. In 2010, John was one of the Top 100 Super Lawyers in Georgia based on the nomination, research and review process. He is rated “AV” by Martindale-Hubbell Law Directory, its highest rating, and 10.0 by AVVO.com, its highest rating. John graduated first in his class from the University of Georgia School of Law in 1982.

Your Creativity Lawyer, Rebecca Prien

August 19, 2010 by ron

The Launch Hour

Your Creativity Lawyer, Rebecca Prien

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Rebecca Prien, attorney and artist, shares with us about how she helps creative entrepreneurs use the law to harness and leverage their creativity to grow their businesses—and how she’s doing that for her own business, counsel-to-creativity.

Rebecca specializes in creativity-law-creativity translation. She counsels right-brained entrepreneurs on how to harness and leverage their creativity to grow their businesses. Committed to helping creative businesses thrive, Rebecca believes that legal structures are key to creating a thriving, sustainable business. To get there, she connects with her clients through playing with language and drawing concepts, literally changing the way law is done.

She is a graduate of Princeton University and Boston University School of Law and, over the last decade, has served at two United States Courts of Appeals and in private practice at two major firms. But she’s never been simply an attorney, having woven her creative and entrepreneurial pursuits, which include creative writing, painting and yoga, throughout her education and career.

Mark Reyland: When the “Inventor planet” and the “Business planet” collide!

August 12, 2010 by ron

The Launch Hour

Mark Reyland: When the “Inventor planet” and the “Business planet” collide!

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Mark Reyland of Obvious Ideas LLC explains the concept of separation between the inventing planet, where there are no rules, and the business planet where everything is governed by a set of rules. Every inventor headed to the market must first pass through the business planet, and when you don’t know the neighborhood you may want to get a map.

Since childhood – Mr. Reyland has successfully traversed the often turbulent waters of Entrepreneurship, Inventing, and Product Development several times. Mark is a Product Inventor with 5 patents under application, and currently Founder and CEO of Obvious Ideas LLC – a Cincinnati based product development company specializing in providing fully developed products to standard retail and the Direct Response industry.

An avid student of the invention and product development process – Mr. Reyland, is notably one of the few professionals in the industry who routinely takes responsibility for the form, function, and market viability of an idea. Using a hands-on approach to the entire development and distribution process, and ultimately making certain every consumer who purchases his products gets the maximum value for their dollar.

Although Mr. Reyland does product development consulting for other companies, most evenings you’ll find him on the phone mentoring young inventors through the process of developing their dream. Mr. Reyland’s inventions and products have been widely published in magazines and trade journals

Monika Sirolli – Inventor (Patent Pending), Actress, Fugitive Recovery Agent (Bounty Hunter), single Mom

August 5, 2010 by ron

The Launch Hour

Monika Sirolli – Inventor (Patent Pending), Actress, Fugitive Recovery Agent (Bounty Hunter), single Mom

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Monika Sirolli is a single mom, an Actress, and a Licensed Fugitive Recovery Agent/Bounty Hunter. She wants to work in Private Investigations/Undercover Surveillance, which works well with her Acting background.

She had an idea for a product and waited for 2 yrs, expecting someone else to bring it to market. When that did not happen she made her own prototype and filed a patent application. It is inexpensive and has good margins.

If you have ever seen your idea on the shelf and said “I thought of that years ago!” then you need to listen to Monika’s story! Monika has overcome her fear of her idea getting stolen, and so can you!

Seth Levy

July 31, 2010 by ron

The Launch Hour

Seth Levy

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Patents are important tools in protecting innovation, thwarting competition and establishing assets around which business relationships can be built. However, the processes for obtaining and enforcing patents can be confusing, especially to the uninitiated. This program covers the basic components of patent procurement, and key strategic issues that innovators should consider in obtaining and enforcing their patents.

Seth Levy is a patent attorney with Davis Wright Tremaine, has a background in biological engineering, and is an inventor himself. He works with innovators of all shapes and sizes, from individuals with great ideas to large companies and academic institutions with substantial research and development programs.

Seth has experience with technologies ranging from consumer products and web-based business to biotechnology and medical devices, and represents clients in patent procurement and a wide variety of intellectual property-related business transactions.

Seth is a frequent lecturer on topics pertaining to intellectual property law. He chairs the Life Sciences Practice Group at the international law firm Davis Wright Tremaine LLP, and is based in the firm’s Los Angeles office.

Ed Several & Cheryl Fishbone & the National Hardware Show

July 29, 2010 by ron

The Launch Hour

Ed Several & Cheryl Fishbone & the National Hardware Show

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The National Hardware Show is a must-attend event for inventors & product developers with hardware innovations! Display space for this event sells out early so make your plans now for May 10-12, 2011. Listen in as Ed & Cheryl give you the inside scoop on this premier event.

Ed Several is the Group Vice President for the National Hardware Show. His job is to create a yearly gathering for the Home Improvement Industry to learn about what is new in Hardware, Tools, Lawn & Garden, Housewares, Paint, Plumbing, Electrical and Tailgating Products.

Cheryl Fishbone is the Scout & Specialist for the Homewares, Electrical and Plumbing sections of the National Hardware Show. Her job is to bring new & innovative products for these categories into the Inventor’s Section, Storage & Organization, the NEW Tailgating section, as well as the Homewares, Plumbing & Electrical Sections. She also leads the organizational efforts to jury companies for the Homewares Awards Best In Class Program, where they have the opportunity to network with Key Housewares Retailers.

Cheryl can be reached at cfishbone@reedexpo.com or 203-840-5444.

Nick Brannen on Entrepreneurs & Intellectual Property

July 29, 2010 by ron

The Launch Hour

Nick Brannen on Entrepreneurs & Intellectual Property

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Nick Brannen is the owner of the Brannen Law Office, where he focuses his practice on intellectual property law, including patents, trademarks, copyrights, trade secrets, licensing, non-infringement analysis and design around analysis.

He helps both companies and individuals create competitive advantages by protecting their ideas and inventions. He also counsels clients on ways to avoid other’s intellectual property rights. Brannen’s practice has a nationwide scope.

Listen as Nick discusses:
– When is the best time to talk to a patent attorney?
– Should I do anything before hand?
– What should I avoid doing before hand?
– How long does the process take, and what can I do while the application is pending?
– Can I try to obtain a license for a pending application?

Website Optimization for Entrepreneurs: Do’s & Don’ts from Jay Johnson

July 8, 2010 by ron

The Launch Hour

Website Optimization for Entrepreneurs: Do's & Don'ts from Jay Johnson

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To succeed in business today, every Entrepreneur needs to determine the right mix of web site, branding, advertising, promotional materials and social media.

To get straight-talk with no bull, Jay Johnson of Five Minute Productions is a smart choice.

Since 2001 Jay has been helping small businesses, start-ups and entrepreneurs establish effective brand through superior and effective design.

Jay works hand-in-hand with his clients to help them produce a brand and advertising collateral that has a high impact on their target demographic.

Listen in as Jay shares the origins of Five Minute Productions, as well as how to navigate the world of websites, blogs, search engine optimization, e-commerce solutions, videos and social media.

You can follow Five Minute Productions on Twitter at FiveMinPro.