Ron talks to Shervin about his invention designed to save water for less money, it’s called the FlexFlush. This innovative product reduces the amount of water you use per flush without you having to replace the entire unit with a lo-flo toilet. Ron talks to Shervin about ways to conserve water, and why his product is innovative.
Damon Borozny is the CEO of JetSocks, a maker of wing covers for airplanes. This product keeps airplane wings from freezing at night and icing over. This product can save airlines and personal pilots a huge amount of time. Damon talks about his experience in developing the product, airport rules, where the idea came from and more.
Ron and Lee talk through a large number of red flags, pitfalls, and problems inventors and small business owners may run into in trying to get their business off the ground. They talk about what to look for as far as red flags with service providers, laws governing the industry and other items that all people looking to break into the market should know.
Over the holiday break Ron interviewed Keith Duncan of ElectronicNapkin.com and runs through what his product is as well as the hurdles he faced bringing his product to market. With his extensive background in technology Keith enjoys solving technology related problems.
Brandy is Atlanta’s Marketing Catalyst and works with entrepreneurs, small business as well as mid-sized businesses When she started at Georgia Institute of Technology she found many engineers don’t really understand the concept behind marketing. Brandy talks about who to target when launching a marketing campaign, social media to grow your business, word of mouth marketing, and key questions entrepreneurs need to ask themselves, determining who is going to be a part of their “tribe”, and protection of their idea.
Jim and Ron are back together again to kick off the new year with predictions as to what the year holds in 2010! Patent Reform is one of the topics, for obvious reasons, Ron is very interested in as it is always a tense topic for smaller businesses and inventors. Jim is paying more attention to women inventing and the potential increase in inventing over the coming year. They also touch on topics such as retail buying increases based on the economy, off price stores such as Marshalls & TJ Maxx and whether you should approach them as an small business, inventor diversity increases, and many more topics.
Today Ron speaks with Lee and return guest Duncan about holiday inventions and traditions. From the origins of Christmas tinsel and how it was made of actual silver all the way out to how Benjamin Franklin wanted the Turkey to be the national symbol of the US. A very fun an itneresting holiday show!
Ron and Jim are joined by Brendan Parnell & Greg Goldman of shutter-buddy.com. The shutter buddy is a fascinating product developed to attract the attention of infants so they will look directly at the camera. It is designed to easily clip to just about any point and click camera. Brendan and Greg share their experiences developing the product, leveraging tradeshows, blogging, and manufacturing. Having dodged a number of potholes and slipped into a few you can learn a great deal from this interview!
Inventor Vivian Hoard of Catnap Kitties joins Jim and Ron to talk about her realistic cat product. Catnap Kitties is a fully realistic plush toy that makes a realistic purring noise as well as feels real. Vivian talks about the process she’s gone through as well as how her pursuit of alternative market possibilities has helped her product.
