Be sure to tune in live for the launch of the 200 Office Radio Show Wednesday, December 21st!
Tips for Communicating with Seniors – Yohance Parker
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Yohance Parker knows how to communicate! After graduating from Union College in Kentucky and spending a few years teaching physical education, Yohance entered the business world as a sales representative. After realizing that he (by his own admission) “wasn’t very good” at it, he started studying the art of communication. Yohance spent a number of years then working in a skilled nursing facility environment, both in a service and sales role. During this time, he developed a passion for serving seniors, and particularly in applying his communications skills to this population. After years of researching, observing and putting what he learned into practice, Yohance saw great improvements in his performance and realized that he could make a difference by teaching others how to be better communicators. Yohance is the Founder of “A Better You” and now coaches groups and individuals on the “Art of Communication” (also the title of his upcoming book due out in January).
If you would like more information on Yohance’s workshops and other materials, please visit www.onestepfromgreatness.com or email him at abetteryou7@gmail.com.
We want to thank Griswold Special Care for sponsoring today’s show. Griswold Special Care has been a preferred provider of high quality, affordable in-home senior care in Dallas and Atlanta for 20 years.
Gina Gaudio-Graves, Founder of Directions University, shares her proven system for building a business using online products and the power of the Internet.
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Gina Gaudio-Graves is the founder and CEO of The Abundance Group, LLC, the parent company of Directions University. She is the Dean & Founder of Directions University. (Note that “Directions University” is formerly “The IM University”. The name was changed in July 2009.)
Online, most people know her as “The JV Queen”, a title she earned by organizing some of the most successful product launches on the internet, for some of the internet’s biggest names such as Shawn Casey, Willie Crawford, Russel Brunson, David Garfinkel, Henry Gold, Holly Cotter, and many others.
Gina began her career online in 1996 after a disabling car accident left her unable to continue her career as a litigator. When the accident left her unable to get out of a hospital bed or wheelchair for almost 10 years, she turned to the internet as a way to fill her days and afford her mounting medical bills.
She’s been full time online ever since!
As a JV Broker, Gina often saw millions of dollars being left on the table, over and over again by her clients who refused to listen to her advice … These clients wanted the immediate gratification that a Joint Venture Product Launch could bring, and weren’t interested in doing things the RIGHT way to build a business that would be successful for the long haul if it meant that it would take longer to bring in big dollars.
Gina’s JV’s would bring in millions in a short period of time (often in less than a week!), but a year later, profits from the promotion would be long gone, and Gina’s client would be left wondering where the next dollars were coming from. This usually meant creating yet another new product, and a new product launch.
After having worked long and hard on the first product, most clients just didn’t want to have to create yet another. This not only limited the client’s income, it limited Gina’s as well!
In 2007, Gina’s health had declined to the point that doctors gave her only 12 to 18 months to live. That’s why she hit the road in an RV to see the country before she died. But 6 months later, a massage therapist gaver her a piece of advice that forever changed her life. Not only did it allow her to live, Gina completely recovered!
Gina calls this her “miraculous transformation”. She feels that she has been given a huge gift — a second chance at life! To repay this gift, she is more focused and driven than ever on helping her peers, entrepreneurs, get what they want most: success in their lives and businesses!
Today, through Directions University, Gina is a coach, mentor, and consultant to entrepreneurs looking to build a business using the power of the internet. Whether the internet is the business owner’s only presence or their secondary presence, Gina’s information products and coaching programs show entrepreneurs how to get bigger results, faster, while living the life of their dreams and focus on her areas of expertise including:
* Mindset
* Strategic Planning for your Online Business Presence
* Product Creation and Planning
* Joint Ventures and Strategic Alliances
* Strategic Traffic Generation
* Strategic List Building
* Web 2.0
* Blogging
* and many other aspects of building a business using the power of the internet.
Gina’s mission is to help 1,000,000 entrepreneurs learn to live the life of their dreams through owning their own business, by the year 2013.
December 20th – Writing for Enjoyment as a Business Leader
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Can a business leader or a professional write for the sheer joy of writing? Is such a concept viable? For the most part, folks tend to have not so positive memories of pounding out assigned essays and themes and term papers from high school and college. Writing and fun or writing and enjoyment stand as disconnects. For some business leaders and entrepreneurs writing is fun and does bring enjoyment. And the writing may or may not be connected to business. Today’s guests reflect on the writing they do which provides them with enjoyment and a change of pace. R. Brian Johnson devotes his working hours to managing a commercial construction company. Dr. David Galloway is a senior director with Galloway Consulting. Both enjoy the challenge and creativity found in writing.
The X Factor: “Know your industry & understand what you can do.” – Claudia Aguas
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Claudia Aguas, Director of Catering & Convention Services at W Atlanta Downtown hotel, encourages you to know your industry & understand what you can do. Establish a forum where committees can be created & ideas can be shared.
Claudia Aguas, Director of Catering & Convention Services at W Atlanta Downtown hotel, talks about environmental sustainability with a twist of Southern hospitality!
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Amid the excitement of downtown Atlanta nightlife and the wonder of spots like the Georgia Aquarium, Centennial Olympic Park and the Georgia Dome, you’ll find the W Atlanta Downtown hotel. More than a boutique downtown Atlanta hotel, the W is a lush hideaway infused throughout with natural elements that beckons you to come revitalize, refresh and rejuvenate.
W Atlanta – Downtown is an urban sanctuary for tie-loosening and kicking back after you’ve hustled and bustled your way through the extremities of everyday endeavors. With a luxuriously hip spa to rejuvenate those chakras, a trendy lounge for some unwind action, global gastronomy brimming with Southern hospitality and nightlife to put the cherry on top of your day, W Atlanta Downtown puts the upscale in downtown.
Claudia Aguas is the Director of Catering & Convention Services at W Atlanta Downtown hotel. She opened the hotel in January 2009. Claudia has worked for Starwood Hotels & Resorts since 2005 with 12 years of hospitality experience. She is also the Sustainability Champion for W Atlanta Downtown.
In this Inside the Winners’ Circle episode, Claudia talks about the sustainability concept in W Atlanta Downtown, the green initiatives in terms of client events, conferences & meetings at the hotel & its overall impact on the community.
Effective Strategy Execution: Jennie Rodriguez
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Jennie leads innovative, strategic change. She has been described as one who ‘excels in future reality’. Jennie specializes in partnering with leaders across the organization to translate growth strategies into disciplined execution programs.
Jennie’s love for change began early:
– Moved around frequently while growing up, which whetted her appetite for change and how people are influenced by change
– Exchange student in India at 17, which showed her the world is a collection of diverse ideas, talents, and philosophies
– Educated at small colleges, which taught her about communities
– Early career: COO for small, family-owned business – learned about work groups becoming families
– Mid career: Corporate America – Consulting with small manufacturers, a dive into Lean Six Sigma at GE, and building the Business Transformation group at Coca-Cola Enterprises that created a culture of visible, profitable strategy execution.
Jennie has spent the last 20 months on sabbatical: travel in a very small trailer (blue highways and small town America), tourist volunteer (India) and LOTS of family time (hubby, kids, parents, siblings). She is now in active transition, seeking her next opportunity to engage leaders across an organization to make change happen.
Episode 3: Visiting Nurse Health System
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This week Make A Difference Radio spotlights local nonprofit Visiting Nurse Health System. Visiting Nurse is Georgia’s largest provider of home healthcare – serving more than 22,000 individuals in 2010 in the 26 county Atlanta metro-area.
Host Derek Van Dam speaks with their Vice President of Advancement, Lisa Robinson. They speak about how Visiting Nurse is helping to fulfill their mission of improving the lives of those they serve through thoughtful, strategic and collaborative programs.
To have your nonprofit considered for the show please contact Patrick Duffy at (404) 492-7972.
Johanna Sullivan from Kimberly-Clark talk about best practices in brand licensing
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Johanna shared her expert opinion with Pete and Bill about how she builds lasting brand licensing relationships and why having an experience as a licensee and licensor has shown her how to negotiate and manage productive brand licensing programs.
Johanna also took us through her list of brand licensing launches that went awry including when she launched a line of Coca-Cola fine china in Brazil.
As Global Licensing and Alliances Manager for Kimberly-Clark Corporation Johanna is responsible for leading the company’s in-licensing and out-licensing relationships. Johanna has worked in brand management and licensing roles for over 15 years with an expertise in international licensing. Prior to joining Kimberly-Clark in April 2005, Johanna worked at The Coca-Cola Company for 8 years advancing its global brand licensing program, first in Latin America and then in North America.
Johanna is a current member of SPLiCE (Society of Product Licensors Committed to Excellence) and a past board member of The Brazilian-American Chamber of Commerce and English for Successful Living. Johanna is also a recipient of the Disney Brand Champion Award in 2010 in the product category of Food, Health and Beauty.
