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BRX Pro Tip: Everyone on Your Team Should be a Salesperson
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BRX Pro Tip: Everyone on Your Team Should be a Salesperson
Stone Payton: [00:00:00] And we are back with Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, so many of us in small and medium sized businesses have come to develop some skills in selling, and have come to accept that’s part of our role. But the truth is, everyone on your team should be a sales person.
Lee Kantor: [00:00:22] Right. Everybody on your team should be empowered to either actually sell something or tee up a sale to the appropriate person. Everybody on your team should know what that ideal prospect looks like. Everyone on your team should know at least the elevator pitch for your business. And everyone on your team should know what a good referral source looks like.
Lee Kantor: [00:00:47] It’s so important in today’s world that’s so competitive and it’s hard. So, you need as much help as possible. And the easiest place to find help are the people that are working with you. So, make sure that everybody on your team can either sell somebody something or actively introduce the appropriate person to you so you can sell something. Because nobody eats if there are no sales, so get as many people out there hunting for sales as you possibly can.
BRX Pro Tip: How to be a Power Connector
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BRX Pro Tip: How to be a Power Connector
Stone Payton: [00:00:00] Welcome back to Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, you’ve been reading a book, How to Be a Power Connector. What did you learn?
Lee Kantor: [00:00:11] This is a book by Judy Robinett. She wrote How to be a Power Connector. And in her book, she talks about eight ecosystems where you need to build influence if you really want to be this power connector. And those eight ecosystems are family and friends, passions and interests, your profession, the government, finance, media, industry, and community.
Lee Kantor: [00:00:38] And if you look at that list right now for yourself, how many relationships do you have in each of those ecosystems right now? And how do you serve the people who you need to know that are in each of those?
Lee Kantor: [00:00:53] At Business RadioX, we’re kind of lucky in that we can build relationships and gain influence with any of those groups we want elegantly in that scale. That’s one of the kind of competitive advantages we have over most other businesses. In our business, we can insert ourselves into any ecosystem we’d like and begin serving them, begin building influence, and building a network within it.
Lee Kantor: [00:01:17] That’s why I’m a big fan of Judy Robinett’s book, How to Be a Power Connector, because I think that a lot of folks want to be a power connector, but they don’t have a tool at their disposal to help them become that power connector. And with Business RadioX, we have that tool that allows you to become that power connector in any niche or any ecosystem that you need to be participating in.
BRX Pro Tip: Pre-Launching Your Business
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BRX Pro Tip: Pre-Launching Your Business
Stone Payton: [00:00:00] And we are back with Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you this afternoon. Lee, when you find yourself, you’re already employed, but you have aspirations toward building out a business. And often the thinking is, “Man, when I’m on the other side of this and I exit here, I am going to go into this business or that business.” Your counsel is to, you know, begin planning your business launch while you’re still working. Yeah?
Lee Kantor: [00:00:32] Yeah. I think it’s really important, especially if you have a dream of being self-employed or being an entrepreneur down the road, start now. Start kind of flushing out what that business would look like, what that launch would look like. Just start kind of creating the foundation for that, and you will see that when the time comes to take that leap, you are ready and you’re going to have a running start.
Lee Kantor: [00:00:56] The worst time to launch a new business is the day after you’ve been fired. If you’ve just been fired yesterday and you’re like, “Okay. Well, now, it’s go time. Now, I’ve got to figure stuff out.” You’re going to make decisions that may not serve you in the long term. But if you had been planning this for days, weeks, months ahead of time, at least you have kind of thought through and vetted some of the things and tested even some of the things before the launch. And you’re not kind of figuring things out as you go.
Lee Kantor: [00:01:25] There’s a lot of uncertainty in any type of business, but the more time you have the plan, that’s a luxury. So, if you have a job right now that’s paying, you go and start building that foundation, start testing things, start kind of building out the plan so that it’s there when you need it. And you’re going to be able to launch a lot more effectively and a lot more dynamically than if it’s just an urgent thing that, “Hey, I need money to come in tomorrow, so how am I going to figure this out?”
Lee Kantor: [00:01:53] You might make decisions that aren’t going to really serve you in the long run. So, it’s a lot better to get this running start rather than have to do this whole setup and launch while you’re in this emotional, chaotic state.
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BRX Pro Tip: The One Percent Method
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BRX Pro Tip: The One Percent Method
Stone Payton: [00:00:00] And we are back with Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, today’s topic, The One Percent Method.
Lee Kantor: [00:00:11] Yeah. You’ve heard a lot of this, a lot of kind of the people out there, the bloggers, the aspirational gurus out there talk about how just get better a little bit each day, a little bit each day. And then, that compounds and, over time, that becomes major change.
Lee Kantor: [00:00:26] And the way they break it down and a lot of people break it down is, if you can improve just by 1 percent each day, just by 1 percent, not get better by 50 percent or 75 percent or 90 percent, just by 1 percent, and 1 percent anywhere, in any of your skills just get better by 1 percent each day. If you do that each and every day, then you will be twice as good in less than 90 days. So, in less than three months you will be twice as good as you are today.
Lee Kantor: [00:00:56] So, if you can be mindful and put some intentionality into this and really get after it, just try to improve a little bit each day, just 1 percent each day. So, ask yourself, what can you be doing each day to get 1 percent better? What can your team be doing each day to get 1 percent better?
Lee Kantor: [00:01:18] One percent is not a lot. But because of that compounding effect, it adds up pretty, pretty quickly. So, don’t try to make major, major changes. Just make small incremental changes, but do it each and every day. Benefit from that compounding effect. And then, in 90 days, you can be twice as good as you are today.
