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Steward Back the Value You Are Delivering
Documenting Your Process
BRX Pro Tip: Building Reputation
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BRX Pro Tip: Building Reputation
Stone Payton: [00:00:00] Welcome back to Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you this morning. Lee, let’s talk a little bit about strategies, tactics, mindset when it comes to this task of building our reputations.
Lee Kantor: [00:00:15] Yeah. I think that some people think they can build their reputation or authority through marketing. And I just don’t think that that’s the best way to do that. I think the best way to build your reputation or authority is through the work that you’re doing. When you make an impact, you will become known and then you will have the influence that you desire. But when you’re just marketing yourself as somebody with reputation or authority, it just can’t work over time because you’re going to be found out. At some point you have to do the work. At some point you have to show up and do the work and improve yourself.
Lee Kantor: [00:00:52] So, you might be able to market yourself to get that reputation for a minute, they might think that. But as soon as they dig a layer too deep, you get exposed. So, I think it’s much better to build authority and a reputation around something real and your work will be real. So, publish your work, tell the people about it, do good work. Your clients will talk about you and you’ll have the influence that you desire.
Executive Coach Robin Stueber
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Robin Stueber delivers powerful executive and wellness coaching to business owners and leaders because the most successful executives understand that attaining the highest levels of mental fitness and physical vitality is the real secret to reaching their highest potential.
In her previous careers, Robin held multiple senior roles such as CEO, Chairman of the Board, Vice President and many more. She successfully navigated through fast-paced industries like banking, investment, technology, medical and non-profit industries including top global company Experian, and Fortune 500 companies Northwestern Mutual and Johnson & Johnson.
When she isn’t busy coaching, Robin enjoys spending time with her family and pets, and working with non-profit organizations. During her spare time, she listens to music and audiobooks, plays pickleball and tends to her home garden.
She is an ICF certified coach and seasoned business executive based in Honolulu, Hawaii.
Connect with Robin on LinkedIn and Facebook.
Anita Reed with mySupplier, Jim Berryhill with DecisionLink and James Garrett with Sourcelink Capital Partners
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This episode is brought to you in part by our Co-Sponsor Trevelino/Keller
Anita Reed is the Chief Operating Officer for mySupplier, Anita is a driven professional with over 20 years of demonstrated success in developing and optimizing business efficiency. She is highly adept at designing and implementing business operations, establishing policies that has promoted mySupplier’s company culture and vision, in addition to overseeing the day-to-day operations of the company. She has spent the past 6 years working with mySupplier to innovate and position themselves as a women-owned global technology company transforming facilities into smarter, safer, and sustainable workplaces that help businesses realize sustainable development.
The mySupplier team is continually pushing the limits to turn the cogs of IoT, digitization, and renewable energy among other technologies to deliver high-end solutions that make infrastructures scalable, robust, and equipped for the future. Our journey as an energy efficiency company is to enabling businesses to achieve their energy consumption goals and improve their bottom line. Technological prowess and innovation space enabled us to establish our very own Smart Buildings, Sustainable Solutions, and Health and Safety divisions to channel our efforts in making facilities better and the world a better place.
Jim Berryhill spent over 30 years in enterprise software sales and sales management, leading high-performance teams at ADR, CA, Siebel Systems, and HP Software with a focus on value selling. He founded DecisionLink with a vision to make Customer Value a strategic, competitive asset in the Digital Economy by delivering the first enterprise-class platform for Value Management.
“It’s been hard, if it were easy, somebody would have done it already. We’ve solved some tremendously difficult problems and have great customer-partners like ServiceNow, DocuSign, VMware, Marketo, Crowdstrike, and Caterpillar participate in the journey. We’re not done, but DecisionLink ValueCloud® is the first-ever enterprise-class business application for value selling. And we’re just getting warmed up.”
Chris Dowse, Global Senior Director of Value Insights for ServiceNow shares, “As CEO of DecisionLink, Jim has been a great partner to ServiceNow. He’s built a transformative technology for value management and an incredible team that has been instrumental in shaping the Value Management Program into a digital weapon at ServiceNow. Jim’s knowledge of the Value space is unparalleled. When the industry invented the term ‘trusted advisor’ they were talking about Jim.”
Jim is a graduate of the University of Georgia, resides in Atlanta with his wife Elise, and has 2 children and 3 grand-children.
James Garrett is the CEO of Sourcelink Capital Partners and Sr. Partner of Accelerated Growth Partners; both firms specializing in early-stage venture funding and strategic consulting, focusing on innovation and disruptive application technology. As a successful serial entrepreneur, Mr. Garrett currently serves on the boards of Trilith Studios, Sutikki, Icon Source and Hirewire; providing valuable strategic insight and access to growth capital having raised over $1B from more than a dozen of the nation’s top VC firms. Mr. Garrett holds several e-commerce related patents and is recognized as the chief architect and industry pioneer for electronic banking industry as well as mobile and web e-commerce applications for the $600B restaurant industry.
Mr. Garrett is most notably recognized for his innovations and contributions to bringing the restaurant industry into the digital age holding patents mobile and online ordering, POS integration, call center ordering integration, rapid re-ordering, group-ordering, pay-at-the-table, and geo-fencing order release to the POS. He is a frequent speaker on digital customer engagement.
In 2014 Mr. Garrett launched his latest venture, Hirewire, with $4M of capital from private investors. Today Hirewire is the leading mobile hiring application targeting hourly and part-time workers for the restaurant, hospitality and retail industry.
In 2013 Mr. Garrett sold his industry leading mobile technology company Snapfinger, to the private equity firm of Sid R. Bass and Associates for $40M. Mr. Garrett has been recognized by Forbes, The Wall Street Journal, Red Herring, and Fast Company as one of the world’s top 100 most successful mobile technology entrepreneurs and is a five-time nominee for entrepreneur of the year.
Prior to starting Snapfinger, Mr. Garrett was responsible for engineering successful investor exits for direct marketing giant Response Marketing Group, which sold to Snyder Communications for $88M in 1998, and online banking pioneer Servantis, which sold to Checkfree for $200M in 1993.
Between 1980 and 1992, Mr. Garrett worked for Scientific Atlanta and Harris Corporation in an executive marketing capacity creating commercial applications for high-speed video and data satellite communications networks. Applications included the launch of CNN, ESPN, CBN, TWC and several other major entertainment and news networks; including serving on the board of “The Family Channel.”
Mr. Garrett earned his MBA from Georgia State University and his BAJ from the University of Georgia. Mr. Garrett lives with his wife of 36 years, Debbie, in North Atlanta. They have three grown children and three grandchildren. They both serve in leadership at North Point Community Church and they are both involved in and support a number of Christian ministries.
About Your Host
Joey Kline is a Vice President at JLL, specializing in office brokerage and tenant representation. As an Atlanta native, he has a deep passion for promoting the economic growth and continued competitiveness of communities in and around Atlanta, as well as the Southeast as a whole.
He has completed transactions in every major submarket of metro Atlanta, and works primarily with start-ups, advertising/marketing agencies, and publicly-traded companies. With a healthy mix of tenacious drive and analytical insights, Joey is a skilled negotiator who advises clients on a myriad of complex real estate matters.
With a strategy and business development background, Joey is first and foremost a pragmatic advisor to his clients. Most recently, he was the Director of Business Development for American Fueling Systems, an Atlanta-based alternative energy company. 
While at JLL, he has become a member of the Million Dollar Club, and has built a reputation as an expert on the intersection of transit-accessibility and urban real estate. With intimate involvement in site selection and planning/zoning concerns, Joey approaches real estate from the perspective of the end user, and thus possesses a unique lens through which to serve his clients.
Joey holds a Master of Business Administration from Emory University, and a Bachelor of Arts from Washington University in St. Louis. He is a founder, board member, and the treasurer of Advance Atlanta, and also sits on the Selection Committee for the Association for Corporate Growth’s Fast 40 event. In addition, he is a member of CoreNet and the Urban Land Institute. Finally, he is part of LEAD Atlanta’s Class of 2019.
Connect with Joey on LinkedIn.
Terry Powell with The Entrepreneur’s Source
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Brought To You By SeoSamba . . . Comprehensive, High Performing Marketing Solutions For Mature And Emerging Franchise Brands . . . To Supercharge Your Franchise Marketing, Go To seosamba.com.
Terry Powell has 30 years in the Business Coaching profession and is always looking for new experiences and adventures as an entrepreneur.
A leader and entrepreneur, Terry Powell, founded The Entrepreneur’s Source (TES), a business coaching service, and developed AdviCoach, a coaching advisory service.
Terry Powell was also a key player in the creation and success of FranchiseMatch and FranchiseSearch, both resources for locating franchise prospects. Powell launched FranchsEsource Brands International in 2007.
Terry Powell’s experience ranges from developing franchises to consulting and advising future franchise owners and entrepreneurs. Powell has earned his International Certified Franchise Executive Certification and is also a board member on the International Franchise Association’s Diversity Institute.
Connect with Terry on LinkedIn.
BRX Pro Tip: Don’t Confuse the Prospect
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BRX Pro Tip: Don’t Confuse the Prospect
Stone Payton: [00:00:00] Welcome back to Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, one of my mentors, a gentleman by the name of Steve Brown, just drilled into my head. When people are confused, they don’t take action. And I think it’s probably worth talking about for just a moment this discipline of whatever we do, don’t confuse the prospect.
Lee Kantor: [00:00:29] Yeah. And an area that this comes about a lot of times is giving your prospect too many choices, too many things to buy. And when you do that, like you said, you’re creating confusion, which creates inaction. So, if you can focus on the main result that you can reliably deliver, sell that and build packages around that. And you might kind of customize it to whatever the exact desire that your clients have. But you don’t want to confuse them with too many options and too many possibilities.
Lee Kantor: [00:01:03] So, you should have one main thing that you’re reliably delivering and then just kind of build ancillary things around that to just tweak it, to make it just custom fit for your client so it fits hand in glove. So, yeah, I agree 100 percent, don’t confuse your prospect. Clarity is so important. The simpler that thing is, the easier it is for them to get their mind around it and buy it.
TMBS E144: Radar and Sellers, BE Mine “Valentines Promotion”
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ABOUT GABRIELLE FLOWERS RADER
Gabrielle Flowers Rader is the girlfriend you probably haven’t met! As a wife and mother of two, this lifestyle influencer is spreading love, life, and laughter across the world by simply living her life on camera. While seeking an outlet from her corporate job, she created the YouTube channels, GabeBabeTV and The Gabe Fix, which have grown over 400,000 subscribers with millions of monthly views. That one decision allowed her the opportunity to jump into entrepreneurship full time after having her son in 2013. Since then, she’s been blessed with the opportunity to work with hundreds of brands including national commercials and live TV appearances.
After losing the baby weight from having her daughter in 2018, Gabrielle became a Certified Nutrition Specialist and created Gabe Fix Fitness with the goal of helping other women do the same. More recently, she and her husband created the Let’s Make Out podcast where they take on the mission of helping marriages grow and prosper with weekly episodes. Gabrielle believes in the power of positivity and living her life authentically to inspire change in the community.
ABOUT JOHN SELLERS
John Sellers is the Rewards executive at Bank of America. In this role, John oversees all rewards programs, including consumer, wealth management and small business relationship rewards programs, and credit card rewards redemption. In 2020, Bank of America was awarded the Customer Loyalty Strategy Gold Award and B2B Customer Loyalty Bronze Award by Loyalty360 Awards, which recognizes brands that build more robust and deeper loyalty with their customers. Prior to his current role, John was the Director of Preferred Products and New Account Acquisition where he was responsible for all mass affluent BofA and Merrill branded products. John is the architect of the award-winning Travel Rewards Card and led the effort to bring Chip technology to B of A cards.
