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Franchise Bible Coach Radio: Leo Rivera with Bishops Cuts and Color

June 6, 2020 by angishields

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Denver Business Radio
Franchise Bible Coach Radio: Leo Rivera with Bishops Cuts and Color
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Bishops-Cut-and-ColorLeo Rivera is CEO of Bishops Cuts and Color. Bishops is a unisex haircare shop established in 2001. Bishops offers a full menu of cuts, color, straight razor shaves, and facial hair grooming that will empower local residents to feel more confident in their individuality. A-la-carte pricing, an unpretentious staff, shops open 7 days a week from the early morning to the late-night, and affordability ensures that Bishops makes self-care accessible.

With a counter-cultural heritage, a contemporary aesthetic, and openness to all-ages and all-genders, Bishops is serious about hair and irreverent about most other things. This is more than a place to get a haircut, it’s a full-on experience.

Connect with Bishops on Facebook and Instagram, and get more information about their franchise opportunity here.

About the Show

The Franchise Bible Coach Radio Podcast with Rick and Rob features no-nonsense franchise industry best practices and proprietary strategies that franchisors and FranchiseBibleCoachRadioTilefranchise owners can implement to improve their profitability and operational efficiencies.

Our show guests are franchise superstars and everyday heroes that share their tips for growth and strategies to survive and thrive during the current challenges.

About Your Hosts

Rick-GrossmanRick Grossman has been involved in the franchise industry since 1994. He franchised his first company and grew it to 49 locations in 19 states during the mid to late 1990s. He served as the Chief Executive Officer and primary trainer focusing on franchise owner relations and creating tools and technologies to increase franchisee success.

Rick developed and launched his second franchise organization in 2003. He led this company as the CEO and CMO growing to over 150 locations in less than three years. He developed the high tech/high touch franchise recruiting and sales system.

Both companies achieved ranking on Entrepreneur Magazine’s Franchise 500 List. During this period Rick served as a business and marketing consultant to small business and multimillion dollar enterprises. He also consulted with franchise owners and prospective franchisees, franchisors, and companies seeking to franchise.

Rick had the honor of working with his mentor, Erwin Keup as a contributing Author for the 7th edition of Entrepreneur Magazine’s Franchise Bible published by Entrepreneur Press.

Mr. Grossmann has been chosen as the new Author of Franchise Bible and his 8th Edition was released worldwide in January of 2017. He currently serves as an executive coach and strategist for multiple franchise clients.

Follow Franchise Bible Coach on Facebook.

RobGandleyHeadShot250x250Rob Gandley has served as SeoSamba’s Vice President and Strategic Partner since 2015.

With 25 years of experience in entrepreneurship, digital marketing, sales, and technology, he continues to focus on leading the expansion of SeoSamba’s product and service capabilities and US market penetration. SeoSamba specializes in centralized marketing technology built for multi-location business models and continues to win industry awards and grow consistently year over year.

Concurrent with his work at SeoSamba, Gandley is a strategic growth consultant and CEO of FranchiseNow, a digital marketing and sales consulting firm.  Gandley consults digital businesses, entrepreneurs, coaches and multi-location businesses across diverse industries.  Prior to SeoSamba, he built an Internet Marketing business and platform responsible for generating over 100,000 qualified franchise development leads used by more than 400 US-based franchise brands for rapid business expansion.

Gandley also held various senior sales and management positions with IT and Internet pioneers like PSINet, AT&T, and SunGard Data Systems from (1993-2005) where he set sales records for sales and revenue growth at each company.  He graduated from Pennsylvania State University’s Smeal Business School in 92’ with a BS degree in Finance and emphasis on Marketing.

Connect with Rob on LinkedIn.

BRX Pro Tip: B2B Marketing is Different – the 4 R’s

June 6, 2020 by angishields

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BRX Pro Tip: B2B Marketing is Different – the 4 R’s

B2B, Business-to-Business Marketing is different, or certainly should be — particularly when it comes to Helping People and Making Money in the professional services arena. So, I believe there are four key questions, considerations (I call them the 4 Rs) that I think we should all invest time, energy and effort in exploring before we make important B2B marketing decisions.

The first “R” is Reality, current reality. For most consultants, coaches, attorneys, CPAs, anyone who provides specialized knowledge and expertise to serve other business people, traditional consumer marketing approaches are simply too slow, too expensive, and worst of all, they’re unpredictable. So, the first question, I believe, that we should be asking ourselves is around this idea of current reality. Is this my reality? Is this (what I’m saying) true for my business? How am I creating new opportunities now? Is it slow? Is it expensive? And are my results unpredictable?

The second “R” or the second key question to consider, I believe, is Relationships. Here, again, I submit to you that for most of us in the B2B arena, the lifeblood of our business is relationships. We don’t need 10,000 more Facebook friends, e-mail subscribers or page views. What we need, what would really move the needle in our business is 10 more genuine relationships; 10 more people who will take our call or meet with us in person; 10 more people who will approach a conversation about our products and services with an open mind; 10 more people who will go out of their way to try to help us if they can. So, the key question here for all of us, I think, is: Are relationships really the foundation of my business? How am I strengthening existing relationships? And how am I cultivating new ones?

The third “R”, the third key question, I think, the topic to consider is Readiness. Now, I spent the first 20 years of my career in the Change Management consulting business. So, I feel like I am speaking with some degree of authority when I say . . . People don’t change until they’re ready to change. Of course, there are any number of things you and I can do to increase readiness for change, including what I’m trying to do right now, right? Share a few ideas that might challenge and stimulate your thinking — and encourage you to give these ideas some genuine consideration as you explore the possibility of changing your approach to sales and marketing for your business. The key question here is: Am I ready to change? Am I dissatisfied with my current results? More importantly, am I dissatisfied enough to seriously entertain a different strategy, disrupt the pattern and do some things differently?

And then, the fourth “R” is ROI, Return On Investment. Now, I realize this may be the first and last time you ever hear anyone from the media business talk about ROI. Usually, people from traditional media want to talk about anything but ROI. Typically, they want to talk about leading indicators, or impressions, or reach, or viewers, or downloads, or demographics, or listeners or engagement . . . anything but actual Green Dollar ROI.

And unfortunately, this traditional media “razzle dazzle” focused on all of these cosmetrics (What we mean by that is Cosmetic Metrics. Just because you can count something doesn’t mean that it counts.) . . . But because of this inappropriate, we believe, focus on cosmetrics that are so prolific and so seductive, many people listening to this right now may not even know how to calculate, much less predict or intentionally create ROI.

And if that’s the case for you, please don’t be embarrassed. It’s not your fault. You probably haven’t had much practice. It’s just not a normal part of the process typically (a lot of times, with marketing period), but almost always with traditional approaches to media as a tool for marketing. But it does mean we ought to be asking some questions. The key question: What is my ROI? What should my marketing ROI be? Do I have, or should I have a marketing ROI discipline?

And marketing ROI is different. It requires a different level of diligence, attention, rigor and discipline. You think investing in options, or lamp oil, or pork bellies or anything in the financial markets is high stakes, high pressure? Consider this . . . Look, you give your stockbroker $100 or you buy an equity for $100. And then, six weeks from now, it’s worth $125. You’re up 25%. You’re up $25. Well, you hand a marketing person $100 or you put $100 in some sort of marketing strategy — and as a result you make a $25 sale, you’re not up 25%. You’re down 75%. You’re down $75. So, there’s a different degree of due diligence. There’s a different approach “soup to nuts” when it comes to planning for and creating Return On Investment from leveraging a media platform.

Now, the good news is you can far out-perform your broker in terms of ROI if you know what you’re doing and you use the media platform properly. But this ROI question is so critical, so foundational, so fundamental to using the platform to Help People and Make Money. And I think we ought to be talking a lot more about it before we ever pull the trigger on anything.

So, those are the four key questions, The 4Rs – Reality, Relationships, Readiness, and ROI. If you’d like to get together and talk about any or all of this with me personally, don’t hesitate to reach out. You can book some time that fits your calendar and mine if you just go to BookStonePhone.com.

Portia Mathis with BarBella Co

June 5, 2020 by angishields

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Atlanta Business Radio
Portia Mathis with BarBella Co
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Portia-Mathis-BarBellaCreated and founded by Portia Mathis, BarBella Co. was born due to a lack of representation of women of color in the nail care industry. We primarily focus on the creation of innovative and safe nail products, which provides & creates a lasting nail experience. We want to help inspire a sociable experience!

Who said nails did not have to be FUN! Trendy colors and innovative nail products are our passion. We strive to deliver high quality, non-toxic, and at least 5-free products to nail artists/salons all over the globe.

Our goal is to redefine the status quo by diversifying the nail care industry with people in under-represented communities locally & globally.

Connect with Portia on LinkedIn and follow BarBella on Facebook.

What You’ll Learn in This Episode

  • What inspired Portia to start her business and build her brand
  • The best part of being a business owner in Atlanta
  • Why community is an important part of entrepreneurship, especially for female and minority business owners
  • About Ureeka, and how has BarBella Co. been able to expand since working with them
  • The challenges COVID-19 has posed for BarBella Co.
  • The lessons COVID-19 has taught Portia as a business owner and plans to incorporate solutions into her business model moving forward

About Our Sponsor

OnPay’sOnPay-Dots payroll services and HR software give you more time to focus on what’s most important. Rated “Excellent” by PC Magazine, we make it easy to pay employees fast, we automate all payroll taxes, and we even keep all your HR and benefits organized and compliant.

Our award-winning customer service includes an accuracy guarantee, deep integrations with popular accounting software, and we’ll even enter all your employee information for you — whether you have five employees or 500. Take a closer look to see all the ways we can save you time and money in the back office.

Follow OnPay on LinkedIn, Facebook and Twitter.

Tagged With: Beautiful, diversity, Passionate

Franchise Bible Coach Radio: Geoff Batchelder with The Flying Locksmiths

June 5, 2020 by angishields

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Denver Business Radio
Franchise Bible Coach Radio: Geoff Batchelder with The Flying Locksmiths
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Geoff-Batchelder-Flying-LocksmithsGeoff Batchelder has been the franchise development manager for The Flying Locksmiths for 5 years and a franchise consultant and franchise development expert for the last 10 years, after spending 25 years focusing on business development in the high-tech industry.

Follow TFL on Facebook.

About the Show

The Franchise Bible Coach Radio Podcast with Rick and Rob features no-nonsense franchise industry best practices and proprietary strategies that franchisors and FranchiseBibleCoachRadioTilefranchise owners can implement to improve their profitability and operational efficiencies.

Our show guests are franchise superstars and everyday heroes that share their tips for growth and strategies to survive and thrive during the current challenges.

About Your Hosts

Rick-GrossmanRick Grossman has been involved in the franchise industry since 1994. He franchised his first company and grew it to 49 locations in 19 states during the mid to late 1990s. He served as the Chief Executive Officer and primary trainer focusing on franchise owner relations and creating tools and technologies to increase franchisee success.

Rick developed and launched his second franchise organization in 2003. He led this company as the CEO and CMO growing to over 150 locations in less than three years. He developed the high tech/high touch franchise recruiting and sales system.

Both companies achieved ranking on Entrepreneur Magazine’s Franchise 500 List. During this period Rick served as a business and marketing consultant to small business and multimillion dollar enterprises. He also consulted with franchise owners and prospective franchisees, franchisors, and companies seeking to franchise.

Rick had the honor of working with his mentor, Erwin Keup as a contributing Author for the 7th edition of Entrepreneur Magazine’s Franchise Bible published by Entrepreneur Press.

Mr. Grossmann has been chosen as the new Author of Franchise Bible and his 8th Edition was released worldwide in January of 2017. He currently serves as an executive coach and strategist for multiple franchise clients.

Follow Franchise Bible Coach on Facebook.

RobGandleyHeadShot250x250Rob Gandley has served as SeoSamba’s Vice President and Strategic Partner since 2015.

With 25 years of experience in entrepreneurship, digital marketing, sales, and technology, he continues to focus on leading the expansion of SeoSamba’s product and service capabilities and US market penetration. SeoSamba specializes in centralized marketing technology built for multi-location business models and continues to win industry awards and grow consistently year over year.

Concurrent with his work at SeoSamba, Gandley is a strategic growth consultant and CEO of FranchiseNow, a digital marketing and sales consulting firm.  Gandley consults digital businesses, entrepreneurs, coaches and multi-location businesses across diverse industries.  Prior to SeoSamba, he built an Internet Marketing business and platform responsible for generating over 100,000 qualified franchise development leads used by more than 400 US-based franchise brands for rapid business expansion.

Gandley also held various senior sales and management positions with IT and Internet pioneers like PSINet, AT&T, and SunGard Data Systems from (1993-2005) where he set sales records for sales and revenue growth at each company.  He graduated from Pennsylvania State University’s Smeal Business School in 92’ with a BS degree in Finance and emphasis on Marketing.

Connect with Rob on LinkedIn.

Franchise Marketing Radio: Jonathan Thiessen with Home Franchise Concepts

June 5, 2020 by angishields

Home-Franchise-Concepts-Square
Franchise Marketing Radio
Franchise Marketing Radio: Jonathan Thiessen with Home Franchise Concepts
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Brought To You By SeoSamba . . . Comprehensive, High Performing Marketing Solutions For Mature And Emerging Franchise Brands . . . To Supercharge Your Franchise Marketing, Go To seosamba.com

Home-Franchise-Concepts-Logo

Jonathan-Thiessen-Home-Franchise-ConceptsA 28-year veteran of the franchise world, Jonathan Thiessen started with Home Franchise Concepts in 2003 as a Franchise Licensing Advisor.

Now as the Chief Development Officer, he is responsible for the strategic planning, direction, and franchise growth of HFC’s four brands: Budget Blinds, Tailored Living, Concrete Craft and AdvantaClean.

JT leads an award-winning team of professional franchise advisors who have participated in awarding over 1,300 HFC franchise territory to candidates, including his mother, brother and nephew who own nine Budget Blinds franchises.

Connect with Jonathan on LinkedIn and follow Home Franchise Concepts on LinkedIn, Facebook and Twitter.

 

Tagged With: Creative, franchisee first, motivational, Resourceful

ATDC Radio: Take Five – Updates from Tech Startups in the Insurance, eCommerce, Airline, and Testing Space

June 5, 2020 by angishields

About Your Host

Jane McCracken returns to ATDC as a Startup Catalyst, having started her career here many years ago. She then moved into venture capital and investment banking both in the United States and Europe before joining an early-stage, medical diagnostics company as chief financial officer.  During her time there, she raised $60 million and completed eight international acquisitions. The company was listed on both the London and Oslo stock exchanges.

Jane then worked with two venture-backed companies.  She joined the founders of an online travel company as CEO, and took it from startup to the world’s second-largest hotel booking site before Travelocity acquired it. At the request of her venture investors, Jane then joined a computer games developer as CEO and turned around the faltering enterprise before it was sold to a NASDAQ-listed games company.

Most recently, Jane was CEO of an oncology-focused clinical research company, which grew from startup to a multinational firm with $15 million in annual revenue and offices across Europe and the United States.  The company was financed through its own cash flow and was sold in early 2012 to a larger clinical research organization.

Jane continues to work with fast growing companies — in interim and full-time positions — as a consultant, board member, and angel investor. In addition, Jane has served on boards for public and private companies, as well as government-related and non-profit organizations. She is a frequent speaker and panelist at conferences, companies, and universities and is an active volunteer in her community. Jane obtained her bachelor’s degree from Wake Forest University and her master’s degree at the Georgia Institute of Technology.

Connect with Jane on LinkedIn.

BRX Pro Tip: What Limiting Beliefs Are Holding You Back

June 5, 2020 by angishields

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BRX Pro Tips
BRX Pro Tip: What Limiting Beliefs Are Holding You Back
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BRX Pro Tip: What Limiting Beliefs Are Holding You Back

Stone Payton: [00:00:00] And we are back with BRX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, I’d like to talk today a little bit about belief systems and beliefs but, particularly, for today, what limiting beliefs are holding you back?

Lee Kantor: [00:00:17] Yeah, I think this goes to the heart of our work at Business RadioX. Some people, we’re able to sell some people on kind of what this could do, and they may not believe it all the way, or they might be a little skeptical when they get started. And it isn’t until they really see it in action where they really, truly believe that what we told them was true. And I think that the sooner you can get to that point where you believe that this platform and service is effective, then the faster that you can sell more things because, then, you changed how you think about what we’re doing. You’re not trying to sell somebody something. You’re trying to help them get a result that you believe that the platform is going to deliver.

Lee Kantor: [00:00:59] So, once that switch flips, I think it takes your business to a whole other level. And this is something that, for us, it’s happened many, many years ago that we’ve seen this service work, and we’ve seen it effectively help people create relationships with people that they thought were unattainable really elegantly, very quickly, and very effectively. We’ve seen it generate thousands, hundreds of thousands, even millions of dollars’ worth the business for people when they are kind of executing this relentlessly and correctly.

Lee Kantor: [00:01:34] So, this is something I don’t have any limiting belief when it comes to our service Business RadioX, and the effect that we have on our clients, and the effect that it has on the communities that we serve. So, the faster that you can get that mindset correct about how Business RadioX really does serve the community, it really does serve your clients when it’s structured properly, and it’s focused on the work and the people that matter most to your clients, then lots of good stuff happens.

Melissa Loggins with Music Authority

June 4, 2020 by angishields

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Atlanta Business Radio
Melissa Loggins with Music Authority
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Melissa-Loggins-Music-AuthorityMelissa Loggins, Owner of Music Authority, was born and raised in Gibsonburg, Ohio. She graduated from Berry College with a degree in Music Business as a voice major with an emphasis on business.

Melissa interned in Development for the Atlanta Opera while in college, then went to work in music retail after she graduated.

Music Authority is founded in 2002 and was purchased by Melissa and her husband Andrew in 2004.

Melissa has spoken at NAMM University, been published in CMA magazine, and was on the Board of Directors for CASA of Forsyth County. She’s also been a guest speaker for Mentor Me and is in the Praise Band at her church.

Melissa has two dogs and a cat and supports local animal and children’s charities.

Follow Music Authority on Facebook and Twitter.

What You’ll Learn in This Episode

  • How Melissa got started in the music industry
  • What is unique about Music Authority’s business model
  • How Music Authority gives back to the community with their parent support network Music Authority Roadies
  • How Melissa adapted her business model post COVID-19

About Our Sponsor

OnPay’sOnPay-Dots payroll services and HR software give you more time to focus on what’s most important. Rated “Excellent” by PC Magazine, we make it easy to pay employees fast, we automate all payroll taxes, and we even keep all your HR and benefits organized and compliant.

Our award-winning customer service includes an accuracy guarantee, deep integrations with popular accounting software, and we’ll even enter all your employee information for you — whether you have five employees or 500. Take a closer look to see all the ways we can save you time and money in the back office.

Follow OnPay on LinkedIn, Facebook and Twitter.

Tagged With: acoustics nights, empowerment, Music Authority instruction, music lessons, music sales and rentals, musicians, rentals and performances, rock camps, Sales

Franchise Bible Coach Radio: Rob Cecil with Alair Homes

June 4, 2020 by angishields

Rob-Cecil-Alair-Homes
Denver Business Radio
Franchise Bible Coach Radio: Rob Cecil with Alair Homes
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Rob-Cecil-Alair-HomesRob Cecil is Chief Development Officer at Alair Homes.

He oversees territory development, brand strategy, marketing, communications, sales and leadership.

Connect with Rob on LinkedIn.

About the Show

The Franchise Bible Coach Radio Podcast with Rick and Rob features no-nonsense franchise industry best practices and proprietary strategies that franchisors and FranchiseBibleCoachRadioTilefranchise owners can implement to improve their profitability and operational efficiencies.

Our show guests are franchise superstars and everyday heroes that share their tips for growth and strategies to survive and thrive during the current challenges.

About Your Hosts

Rick-GrossmanRick Grossman has been involved in the franchise industry since 1994. He franchised his first company and grew it to 49 locations in 19 states during the mid to late 1990s. He served as the Chief Executive Officer and primary trainer focusing on franchise owner relations and creating tools and technologies to increase franchisee success.

Rick developed and launched his second franchise organization in 2003. He led this company as the CEO and CMO growing to over 150 locations in less than three years. He developed the high tech/high touch franchise recruiting and sales system.

Both companies achieved ranking on Entrepreneur Magazine’s Franchise 500 List. During this period Rick served as a business and marketing consultant to small business and multimillion dollar enterprises. He also consulted with franchise owners and prospective franchisees, franchisors, and companies seeking to franchise.

Rick had the honor of working with his mentor, Erwin Keup as a contributing Author for the 7th edition of Entrepreneur Magazine’s Franchise Bible published by Entrepreneur Press.

Mr. Grossmann has been chosen as the new Author of Franchise Bible and his 8th Edition was released worldwide in January of 2017. He currently serves as an executive coach and strategist for multiple franchise clients.

Follow Franchise Bible Coach on Facebook.

RobGandleyHeadShot250x250Rob Gandley has served as SeoSamba’s Vice President and Strategic Partner since 2015.

With 25 years of experience in entrepreneurship, digital marketing, sales, and technology, he continues to focus on leading the expansion of SeoSamba’s product and service capabilities and US market penetration. SeoSamba specializes in centralized marketing technology built for multi-location business models and continues to win industry awards and grow consistently year over year.

Concurrent with his work at SeoSamba, Gandley is a strategic growth consultant and CEO of FranchiseNow, a digital marketing and sales consulting firm.  Gandley consults digital businesses, entrepreneurs, coaches and multi-location businesses across diverse industries.  Prior to SeoSamba, he built an Internet Marketing business and platform responsible for generating over 100,000 qualified franchise development leads used by more than 400 US-based franchise brands for rapid business expansion.

Gandley also held various senior sales and management positions with IT and Internet pioneers like PSINet, AT&T, and SunGard Data Systems from (1993-2005) where he set sales records for sales and revenue growth at each company.  He graduated from Pennsylvania State University’s Smeal Business School in 92’ with a BS degree in Finance and emphasis on Marketing.

Connect with Rob on LinkedIn.

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