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BRX Pro Tip: Hosting Mechanics – Share a Story

March 5, 2020 by angishields

BRX Pro Tips

BRX Pro Tip: Hosting Mechanics - Share a Story

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BRX Pro Tip: Hosting Mechanics – Share a Story Transcript

Stone Payton: [00:00:02] And we are back with BRX Pro Tips. Stone Payton, Lee Kantor here. Lee, let’s talk about some hosting mechanics. Today, specifically, let’s talk about having the guest share a story.

Lee Kantor: [00:00:14] Yeah. This is something that I listen to a lot of podcasts and a lot of the hosts are not doing a great job in giving their guests an opportunity to share a story. Sharing stories are the things that are going to be memorable for the audience that is listening and it’s going to make the guests feel good that they’re getting to share this story. It’s going to make them feel good. And the reason that personal stories resonate with people and are remembered is that they are personal, that these are things that really happen to them.

Lee Kantor: [00:00:45] And it really shows a way that they can get value from the interview, because they can pull that story out and they can use it and re-purpose it. In their website, they can use it in a newsletter, they can use them in a variety of ways. And storytelling is kind of at the heart of the emotional feeling that you get, the benefit that you get when you’re in the studio. People like to share stories. They like to feel like that they’re making a difference. They like to be heard.

Lee Kantor: [00:01:13] And our platform is a perfect place for these stories to be told, because we’re not trying to embarrass them. We’re not trying to humiliate them. We’re trying to get them to tell these stories. So, just make it a discipline that when you are doing an interview to take a moment to ask a story that illustrates whatever the point that they were making. Do you have a success story? Can you share a story about the mistake that you made? Give them and kind of an opening for them to share a story that will make them feel heard and that will make an impact with their audience.

Stone Payton: [00:01:45] And I’d like to give the guest a little heads up that we are going to do that during the course of our conversation with them on the air just because everyone is not necessarily a natural storyteller or naturally prepared to share a story. We all should be, those of us in business, but not everyone is. So, I think it’s good mojo during the soundcheck just to let them know, “When we’re doing your segment and we’re going to talk about your work, and yes, we got the questions that you submitted. And somewhere in there, I’m going to ask you to share a brief story, if you would, you know, a success story.” So, just be thinking about that. So, that seems to take the pressure off and to Lee’s point, wow, just how much more rich that content is. And it makes the guest experience that much better and certainly, the material that much better.

TMBS E65: Lisa Gable, CEO of FARE

March 4, 2020 by angishields

Tucson Business Radio

TMBS E65: Lisa Gable, CEO of FARE

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GUEST:

Lisa Gable is the CEO of FARE (Food Allergy Research & Education)

Lisa Gable has served four U.S. presidents and two governors, counseled Fortune 500 CEOs, and represented global public-private partnerships and nonprofits with an end goal of moving organizations to higher levels of performance. As the former President of the Healthy Weight Commitment Foundation, Lisa created and led a coalition of food and beverage industry corporations and public health and government agencies resulting in the reduction of 6.4 trillion calories from the American diet.

Lisa was appointed the first female U.S. Commissioner General to the 2005 Aichi World EXPO, holding the personal rank of Ambassador, served as a U.S. Delegate to the United NationsCommission on the Status of Women and served in the ReaganWhite House and Defense Department. She is a graduate of University of Virginia and holds an MA from GeorgetownUniversity

TBO E5: The Business of Family & Youth Recreation

March 4, 2020 by angishields

Tucson Business Radio

TBO E5: The Business of Family & Youth Recreation

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GUESTS:

(520) 792-9985

hilary@childrensmuseumtucson.org

www.childrensmuseumtucson.org

SOCIAL MEDIA: Facebook |Instagram | Twitter |

Hilary Van Alsburg serves as the ExecutiveDirector at Children’s Museum Tucson/Oro Valley, where interactive play is the core mission. She holds a JD from the University of Arizona College of Law and a BA in Sociology from Northern Arizona University, as well as having earned certification as a K-12 educator. Hilary was a 2019 fellow with the Public Voices OpEd Project and was honored as the Association of Fundraising Professionals 2018 Fundraising Executive of the Year for Southern Arizona. She previously led the philanthropic programs at UniversityofArizona Libraries and the Humane Society of Southern Arizona. Hilary has a diverse background as an attorney, elementary teacher, and gallery owner. A native Arizonan and spelling bee fan, Hilary is active on committees with organizations focused primarily on education, the environment and philanthropy. When not at the Children’s Museum, Hilary enjoys playing with her family at their cabin in Elgin.

John Winchester, Executive Director
YMCA of Southern Arizona
7770 N Shannon Rd., Tucson AZ 85741
520-229-9001
johnw@tucsonymca.org
www.tucsonymca.org
SOCIAL MEDIA: Facebook | LinkedIn |

John Winchesteristhe Executive Director of the Northwest branch of the YMCA of Southern Arizona,a nonprofit organization dedicated to improving the quality of human life and to helping all people realize their fullest potential through the development of Spirit, Mind, and Body. These goals are accomplished through programs in health and wellness, youth development, youth sports, aquatics, and a host of community partnerships that bring our community together in a physical space.

After spending the last decade working in community outreach, communications, and nonprofit and public management, John understands that through collaboration and partnerships we build stronger ties and stronger communities.

John worked to build one of the leading and most active grassroots student organizations in the country with Christians United for Israel. He also expanded the outreach program for The Arizona Center for Judaic Studies to be the largest in the country among similar academic units and one of the foremost at the University of Arizona.

John is a native of Tucson where he lives with his wife Fernanda and four beautiful children. He has received several recognitions for his work in the community and was named one of Tucson’s40 under 40 by the Arizona Daily Star and the Tucson Hispanic Chamber of Commerce in 2016. He is a Flinn-Brown Fellow through the Arizona Civic Leadership Academy and is a member of the Emerging Leaders Council though the Tucson Metro Chamber of Commerce. He holds a Masters in Public Administration from the University of Arizona

Sierra Boyer, Community Promotions and Marketing Manager
City of Tucson Parks and Recreation
900 S. Randolph Way
Tucson, AZ 85716
520-837-8032
Sierra.boyer@tucsonaz.gov
www.tucsonaz.gov/parks
SOCIAL MEDIA: Facebook | Instagram | Twitter |

Born and raised in Tucson, Arizona. I graduated from Sabino High School and went to college on a softball scholarship to Marshall University in Huntington, West Virginia, where I was inducted into the Sports Hall of Fame in 2014. I got a Bachelors’s degree in Sports Management and Marketing. I began my career in Parks and Recreation in Huntersville, NC. I moved back to Tucson in 2012 when I became the Community Promotions and Marketing Manager for Tucson Parks and Recreation. I have a husband, a 3-year-old son, and a 1-year-old daughter.

HOST:

Heather Wuelpern
Director of Communications
Tucson Metro Chamber
(520) 792-2250 X127
hwuelpern@tucsonchamber.org
Website: https://www.tucsonchamber.org
Facebook: https://www.facebook.com/TheTucsonChamber/
LinkedIn: https://www.linkedin.com/in/hwuelpern/

Heather’s the driving force behind most anything written at the Tucson Metro Chamber including the Chamber Edge magazine, print ads, radio spots, social media posts, press releases, event speeches, newsletters and more. She comes from a publishing background where she wrote features, edited the work of freelance writers, and managed online content and official visitor guides for clients in the tourism industry across the United States.

Heather hails from Maryland and graduated from the University of Arizona after she transferred from Boston University where she was too darn cold. And now that she’s lived in Tucson for 30 years, she considers it home.

CAW Ep2: Paula Register-Hecht, CEO Tucson Orthopaedic

March 4, 2020 by angishields

Tucson Business Radio

CAW Ep2: Paula Register-Hecht, CEO Tucson Orthopaedic

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GUESTS:

Paula Register-Hecht, CEO
Tucson Orthopaedic Institute
333 E Wetmore Road
Tucson, AZ 85705
520.784.6400
pregister@tucsonortho.com

Paula Register has over 30 years of executive leadership experience in the health care and public education industry. Paula has extensive experience in mergers and acquisitions as well as Physician Group operations and leadership development work having worked as a CEO/Senior Vice President of both Hospital owned Management Services Organizations and large Physician Enterprises with Catholic Health Initiatives and Ascension Health. In addition, she participated nationally in leadership groups which shaped the Physician Enterprisestructure for both CHI and Ascension. She was listed in Becker’s 2011 List of Most InfluentialWomen to Know Healthcare.

Paula graduated from Western Carolina University with a Bachelor of Science degree in business administration and a major in Accounting. She has held numerous leadership roles throughout her career in her church and in various community organizations including the American Heart Association, United Way and Junior Achievement. Most recently she served as the Community Chair for the Arthritis Foundation Jingle Bell Run in December 2017.

About Tucson Orthopaedic Institute

Tucson Orthopaedic Institute is one of Southern Arizona’s leaders for high quality, specialized orthopaedic care. The fellowship-trained physicians at Tucson Orthopaedic Institute provide comprehensive surgical and non-surgical treatment, specializing in total joint replacement, sports medicine, spine, elbow, hand, and shoulder, foot and ankle, and pediatric orthopaedics.

Host

Matt Nelson: Senior Vice President, Crest Insurance Group
Matt is a Senior Vice President at Crest Insurance Group in Tucson, consulting with companies to identify and implement insurance, risk management, and employee benefits solutions. With more than a 15 years of industry experience, he has served as a keynote speaker on the healthcare industry, leadership, workplace culture and risk management for professional organizations throughout Southern Arizona, including the City of Tucson, Greater Tucson Leadership, the Financial Executives and Affiliates of Tucson, and the CEO Roundtable of Tucson.

Matt is an active member in the Tucson community, having served as a Non-Commissioned Officer in the Arizona Army National Guard and volunteering with multiple local organizations, including as Treasurer and a Big Brother with Big Brothers and Big Sisters of Southern Arizona, a volunteer with the United Way of Tucson and Southern Arizona, Chair of the Pima County JTED’s Business and Industry Council, a builder with Habitat for Humanity and many other local youth charities.
Email: mnelson@crestins.com
Phone: 520.784.7636
LinkedIn: www.linkedin.com/in/mattrnelson2

Stephanie Scearce of Georgia Northwestern Technical College, and Greg and Leigh Kosater of Interim Health Care

March 4, 2020 by angishields

Rome Business Radio

Stephanie Scearce of Georgia Northwestern Technical College, and Greg and Leigh Kosater of Interim Health Care

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Stephanie Scearce serves as Vice President of Economic Development for Georgia Northwestern Technical College (GNTC). As Vice President, Stephanie is responsible for the effective and successful implementation of GNTC economic development initiatives, including customized contract training and continuing education programs, within the college’s nine county service area. In partnership with various local and state partners, Stephanie is actively involved in the recruitment of new business and the expansion of existing businesses, and serves as the single point-of-contact for workforce training needs within GNTC’s service area.

Prior to joining GNTC, Stephanie worked for the Georgia Department of Economic Development (GDEcD) as Northwest Georgia’s Regional Project Manager from 2015 – 2018. There, she helped facilitate new job creation and investment throughout her 15-county region by assisting companies with expansion needs and opportunities through state incentives and resources.

From 2009 – 2015, Stephanie was Executive Director of the Fannin County Development Authority. As Executive Director, her role was to promote rural economic development in Fannin County by creating jobs through product development, new industry recruitment, and existing business expansion.

Stephanie graduated from Kennesaw State University in May 2008 with a Bachelor of Science Degree in Communications where she received a scholarship to play for the women’s basketball team. She is also a graduate of the TVA Rural Leadership Institute, Georgia Tech Basic Economic Development Course, the Georgia Academy for Economic Development, and is a Georgia Certified Economic Developer through the Carl Vinson Institute of Government at the University of Georgia.

Leigh and Greg Kosater have been involved in healthcare and helping others for over forty years. They continue to do that with Interim Health Care. Having dealt personally with the challenges involved with aging family members and the need for quality at home care givers, they embarked on a journey to assist others.

Leigh, a Rome native received her undergraduate and graduate degrees in speech pathology from the University of Georgia. As a therapist, she worked in a variety of settings, including public schools, home healthcare, medical/rehab settings, as well as instructor at the university level. She is currently studying to complete the national certification requirements to become a Certified Senior Advisor.

Greg graduated from the University of Georgia with a degree in pharmacy. He enjoyed many years working with patients as a retail pharmacist, as well as supporting them in his many roles in managed care. His focus has always been the patient and their needs. He has a deep understanding of the health care industry and the many complications associated with it.

Elissa Russell with READI Consulting, Andrew Chambers with Pink’s Barbecue and Yazdan Navabi with Food Upcycle

March 4, 2020 by angishields

Atlanta Business Radio

Elissa Russell with READI Consulting, Andrew Chambers with Pink’s Barbecue and Yazdan Navabi with Food Upcycle

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Elissa Russell is a student in the College of Education and Human Development, earning an MA in Literacy Education with a focus on Families, Communities and Culture, on par to graduate in May 2020. Elissa earned Bachelors in Political Science at Spelman College, she journeyed to SE Asia-Taiwan, where she spent ten years teaching and engaged in educational consulting within the private and political sectors.

After nearly ten years abroad, Elissa returned to the U.S. and began working with international students seeking academic opportunities at U.S.-based colleges and universities. She spent several years managing a University Placement program at Oglethorpe University.

Recognizing the language literacy gap for these international students, Elissa began to explore gaps in literacy for other learners, which led her to adult education within the non-profit sector. After nearly three years as Director of Programming at Literacy Action, Elissa launched READI in an effort to close the gap in access to necessary literacy training for underemployed adults.

Elissa’s personal mission is to Upskill, Advance, and Be the Change that You Want to See in the Community.

Follow READI on LinkedIn and Instagram.

Chef Andrew Chambers, with Pink’s Barbecue, has a degree in Entrepreneurship from Georgia State University and has completed a year of private study with the culinary program at Johnson & Wales University. However, he would tell you that cooking, and hosting have been a part of him since childhood. He also travels extensively, internationally and domestically always learning and growing in his craft.

Over his 15+ year career, he has held a multitude of roles that span the culinary and hospitality industries. Currently, he is the Chef and Nutrition Services Manager for a local hospital that is owned by a nationally branded and publicly traded healthcare company.

Connect with Andrew on LinkedIn.

Yazdan Navabi, Food Upcycles.

Connect with Yazdan on LinkedIn.

BRX Pro Tip: How to Be a Good BRX Guest

March 4, 2020 by angishields

BRX Pro Tips

BRX Pro Tip: How to Be a Good BRX Guest

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BRX Pro Tip: How to Be a Good BRX Guest Transcript

Stone Payton: [00:00:01] Welcome back to BRX Pro Tips. Stone Payton, Lee Kantor here with you. Lee, let’s talk a little bit about how to fully leverage the opportunity, how to be a good Business RadioX guest.

Lee Kantor: [00:00:13] Yeah, I think it’s important if you’re a guest on one of our shows that you listen to some old episodes, so you get a feel for the rhythm of the show and you understand kind of the mechanics of the host and how they kind of run the show. But it’s important to just relax. In our platform and our system, everything, we’re here to support and celebrate your work. So, we’re not going to be asking you some humiliating questions. So, you don’t have to have your guard up and be ready for a, you know, soundbite answer. You should come with stories.

Lee Kantor: [00:00:42] So, the more stories you have of success stories or stories that illustrate kind of the key differentiators about your business, that’s important to have kind of be ready for things like that. But ultimately, you want to let your passion shine. You want to be kind of energetic. You want to be kind of high energy and smiling and feel like the—if you’re smiling in the interview, the audience kind of can feel that as well. And you should tell the world that, “Hey, I’m going to be on this show. You should tune and listen.” And then, after the interview is over, make sure that you tell the world, “Hey, I was on this show and here’s where you can listen.”

Stone Payton: [00:01:18] So, I have one ninja-level tip for you, if you’re willing to do it, if you’re willing to be vulnerable, come equipped with at least one, I don’t know. That is find something that you really don’t know or you want to know more about. See if you can work that and let us know if you need help working it in. Let the listening audience out there, let your ecosystem know there’s something you’ve got a question about. You know, “I’ll tell you what I don’t know, Lee, is this. And if there’s anybody listening that has an idea on it, I’d love to hear from them.” That is so endearing and it allows you to connect with your audience. So, consider coming to the interview with at least one, I don’t know.

Lee Kantor: [00:01:56] Be authentic and good stuff will happen.

Simha Magal with Robinson College of Business

March 4, 2020 by angishields

Atlanta Business Radio

Simha Magal with Robinson College of Business

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Simha R. Magal, Ph.D. is Clinical Professor and MSIS Program Director in the CIS department, Robinson College of Business, Georgia State University. He received his doctorate from the University of Georgia. He taught graduate and undergraduate courses in business processes, enterprise systems, and digital innovation for nearly two decades, and has co-authored four best-selling books. He received numerous recognitions from the SAP academic and professional communities.

Connect with Simha on LinkedIn.

Carly Wieting, Sarah Zeis and Laurence Wingo with GSU

March 4, 2020 by angishields

Atlanta Business Radio

Carly Wieting, Sarah Zeis and Laurence Wingo with GSU

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Carly Wieting was a GSU student that majored in chemistry and graduated in 2017 to work in the plastic coatings industry. There, she worked in Research and Development to create a blue light filter phone screen sticker to protect your eyes from the toxic blue light emitted from screens. Although, Carly realized she wanted a position that deals more with people, so what better place than business.

Now, she is pursuing an MBA and MS in Data Science at GSU, where she teaches the Data Science for Business Bootcamp and is working with Dell to create a visualization dashboard using data. Additionally, she is working on a text analytics project to predict from a news article if two companies form a licensing agreement.

In the future, Carly sees herself as a data scientist and later as an executive.

Connect with Carly on LinkedIn.

Sarah Zeis, an MS Analytics Student at GSU and a Co-Teacher of Data Science in Business Bootcamp, has a B.S. in Finance and International Management from Boston University Questrom School of Business. She worked as a risk analyst for a private bank and then as product liaison at Athena Health, a healthcare software company using data to define business strategy in both positions.

She is currently pursuing an M.S. in data science and analytics.

Connect with Sarah on LinkedIn.

Laurence Wingo is a Senior and non-traditional student at Georgia State University majoring in Human Learning and Development with a focus in Educational Technology and Counseling.

He also has 11 years of corporate experience working as a contractor for Turner Broadcasting, Stanley Black and Decker, the Department of Public Safety in the State of Georgia, and the Georgia Bureau of Investigation.

Connect with Laurence on LinkedIn.