angishields, Author at Business RadioX ® Page

Chairman Robert Miguel with the Ak-Chin Indian Community, Robert Livingston and Mike Kintner with Harrah’s Ak-Chin

May 22, 2019 by angishields

The Ak-Chin Indian Community and Harrah’s Ak-Chin

Valley Business Radio

Chairman Robert Miguel with the Ak-Chin Indian Community, Robert Livingston and Mike Kintner with Harrah's Ak-Chin

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Chairman Robert Miguel, Ak-Chin Indian Community

Chairman Robert Miguel was the first elected chairman of the Ak-Chin Indian Community under its new Constitution which allowed tribal members to officially vote for their Chairman. An advocate of education, health, water, economic development, and elder and youth services, Chairman Miguel has developed his leadership skills through hard work, dedication and guidance with the support of the Ak-Chin Elders.

Follow the Ak-Chin Indian Community on LinkedIn, Facebook and Instagram.

Robert Livingston, Harrah’s Ak-Chin

Robert Livingston is the Regional President and General Manager of Harrah’s Ak-Chin Casino. Prior to his arrival in Phoenix, Arizona, Robert served as Vice President and Assistant General Manager at Harrah’s Rincon for seven years. Robert has enjoyed a distinguished career during his nearly 30-year employment with Caesars Entertainment, Inc., which includes a broad range of operations and finance positions.

Connect with Robert Livingston on LinkedIn, and follow Harrah’s Ak-Chin on Facebook, Twitter, and Instagram.

Mike Kintner, Harrah’s Ak-Chin

Mike Kintner is the Director of Marketing and Operations for Harrah’s Ak-Chin Casino. Mike began working for Harrah’s Ak-Chin Casino in 2005 as the casino marketing manager where he was responsible for the casino’s VIP business. Mike is responsible for all aspects of marketing and operations for the casino including slots, slot performance, table games, poker, Bingo and Keno, database marketing, casino marketing, advertising, special events, promotions, on-site entertainment, sales and public relations.

Connect with Mike Kintner on LinkedIn and Twitter, and follow Harrah’s Ak-Chin on Facebook, Twitter, and Instagram.

Supply Chain Now Radio Episode 90

May 22, 2019 by angishields

Supply Chain Now

Supply Chain Now Radio Episode 90

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Supply Chain Now Radio, Episode 90
“Dirt, Trees & Chickens: How the Georgia Ports Authority Makes Growth Happen”
Savannah Business Leadership Series on SCNR
Broadcast live from Savannah Technical College

Stacy Watson serves Director, Economic & Industrial Development at the Georgia Ports Authority. He’s been a part of the GPA team for over 26 years. Since 1945, Georgia’s ports have served as magnets for international trade and investment, enriching the state’s economy to benefit all Georgians.

The Georgia Ports Authority is dedicated to providing customers with the most efficient, productive port facilities in the nation, and to creating jobs and business opportunities to benefit more than 9.7 million Georgians. The GPA is committed to maintaining its competitive edge through development of leading-edge technology, marketing and operations to move cargo faster. And, the Authority is working hard to identify what must be done today to sustain growth, performance and security for tomorrow.

Georgia’s deepwater ports in Savannah and Brunswick, together with inland barge operations in Bainbridge and Columbus, are Georgia’s gateways to the world. They are the critical conduits through which raw materials and finished products flow to and from destinations around the globe. Connect with Stacy Watson on LinkedIn or email; and follow the Georgia Ports Authority on Twitter and learn more here: http://gaports.com/

Bill Stankiewicz has 20+ years’ experience in Industrial Facility Operations, Business Development and Food Grade Distribution, and is the co-host of our Savannah Business Leadership Series. Bill has helped countless companies with their operations via Savannah Supply Chain as a consultant in Savannah, Georgia.

On weekends, Bill teaches as Adjunct Professor at Savannah Technical College, where he is involved with the OS & OOG Freight Program for Pilot Escort and Fork Lift Safety Programs for certification and distribution operations.

Very active in leadership positions across industry, Bill serves in various leadership capacities for organizations such as: the Georgia Manufacturing Alliance, APICS Savannah, the Savannah Traffic Club, WorkSource Georgia and beBee.com. Connect with Bill Stankiewicz on LinkedIn and learn more at: http://savannahsupplychain.com/

Scott W. Luton is the founder & host of Supply Chain Now Radio, which spotlights the best in all things Supply Chain. He has worked extensively in the end-to-end Supply Chain industry for more than 15 years, appearing in publications such as The Wall Street Journal, Dice and Quality Progress Magazine.

Scott currently serves as Executive Vice President of APICS Atlanta, was recently named a 2019 Pro to Know in Supply Chain by Supply & Demand Executive. He served on the 2018 Georgia Logistics Summit Executive Committee and currently serves as Chair of the 2019 Atlanta Supply Chain Awards Planning Committee.

He is a certified Lean Six Sigma Green Belt and holds the APICS Certified Supply Chain Professional (CSCP) credential. As a Veteran of the United States Air Force, Scott also volunteers on the Business Pillar for VETLANTA, and serves on the advisory board for the Georgia Manufacturing Alliance. Connect with Scott Luton on LinkedIn and follow him on Twitter at @ScottWLuton.

Upcoming Events & Resources Mentioned in this Episode
Learn more about Savannah Technical College here: https://www.savannahtech.edu/
Check out a recent Supply Chain Now Radio update: https://youtu.be/mNZzTwd7Ilo
Learn more about Women in Trucking Accelerate! Conference: click here
Learn more about the Association for Supply Chain Management: www.ascm.org
SCNR’s Scott Luton at Verusen event on “Digital Innovation & Intelligence”: click here
APICS Atlanta CSCP and CLTD Boot Camps at Georgia Tech: click here
Georgia Manufacturing Summit on October 9th:
https://www.georgiamanufacturingalliance.com/annual-summit
Learn more about Supply Chain 101: https://youtu.be/Qc6U9WWUsYo
Check out SCNR on YouTube: click here
EFT 3PL & Supply Chain Summit: click here

Supply Chain Now Radio Episode 89

May 22, 2019 by angishields

Supply Chain Now

Supply Chain Now Radio Episode 89

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Supply Chain Now Radio, Episode 89
“APICS Savannah Growth Update”
Savannah Business Leadership Series on SCNR
Broadcast live from Savannah Technical College

Geoff LeRoy serves as President of APICS Savannah and has been specializing in supply chain management for the manufacturing, service and distribution industries for more than thirty (30) years. He has worked in areas of international procurement, global logistics, production planning, inventory management, engineering, distribution and customer service. He has incorporated Continuous Improvement and Lean practices in his professional positions since early in his career.

Currently, he is developing and implementing Sales & Operations Planning for a large global chemical manufacture called Johnson Matthey and is an active instructor and educator in the fields of lean, supply chain management, materials management including procurement and in production and inventory control.

Geoff LeRoy holds a Bachelors degree in Engineering with a concentration in Metallurgy from Lafayette College, and a Masters in Business Administration degree in Operations Management and Technology from Bryant University. He holds certifications from the Association for Supply Chain & Operations Management (APICS) in the areas of Production and Inventory Control (CPIM), Supply Chain Management (CSCP) and Logistics, Transportation and Distribution (CLTD).

Geoff has been consulting, educating and training organizations in conjunction with various APICS Chapters for more than twenty (20) years and received several Instructor of the Year awards (most recently in 2018). For the last twelve (12) years, Geoffrey has served on several Chapter Board of Directors as President and Vice President of Education. He currently certified by APICS as an instructor in the areas of CPIM, CSCP, CLTD and Lean Enterprise. Geoff has mentored countless students and professionals while assisting them in achieving their personal and professional goals.

Connect with Geoff LeRoy on LinkedIn or contact him via email. Additionally, you can follow APICS Savannah on Twitter and learn more about the organization here: https://www.apicssavannah.org/

Supply Chain Now Radio Episode 88

May 22, 2019 by angishields

Supply Chain Now

Supply Chain Now Radio Episode 88

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Supply Chain Now Radio, Episode 88
“Freight Forwarding, Supply Chain Skills Gap, Leadership Perspective”
Savannah Business Leadership Series on SCNR
Broadcast live from Savannah Technical College

Sean Conrad serves as Business Development Manager with Platinum Cargo Logistics. He has a strong operations management background, and he’s now supporting the logistics and supply chain industry directly.

Sean has deep roots in airline ground handling operations in various hub operations across the country (LAX, SFO, ORD and ATL).

Connect with Sean Conrad on LinkedIn and learn more about Platinum Cargo Logistics here: https://www.platinumcargologistics.com/

Dr. Cherie Gallant with Workplace Wellness, Chris Tuff with 22squared and Katherine and Jay Wolf with Hope Heals

May 21, 2019 by angishields

Atlanta Business Radio

Dr. Cherie Gallant with Workplace Wellness, Chris Tuff with 22squared and Katherine and Jay Wolf with Hope Heals

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Dr. Cherie Gallant, D.C., M.S., Master of Sports Science and Doctor of Chiropractic brings to the table more than six years of practice knowledge and success treating and counseling thousands of patients with pain resulting from various syndromes, diseases and injuries including but not limited to Disc Herniations, Carpal Tunnel Syndrome, Gluten Intolerance/ Celiac Disease, Rotator Cuff Tears, Fibromyalgia and Lyme Disease.

Dr. Gallant, originally from Prince Edward Island, Canada, is proud to now call the city of Atlanta home. Dr. Gallant is the owner and founder of Workplace Wellness, a wellness-oriented company, based in Atlanta GA, specializing in providing Ergonomic Training, Stretching Programs and Chiropractic care in the Workplace. It is her mission to help employers and their employees improve their health, decrease costs and increase productivity!

Follow Dr. Gallant on LinkedIn, Facebook and Twitter.

Chris Tuff is the USA Today and Los Angeles Times national bestselling author of The Millennial Whisperer: The Practical, Profit-Focused Playbook for Working With and Motivating the World’s Largest Generation and the youngest employee to make partner at the century-old advertising agency 22squared. For more information, please visit https://www.themillennialwhisperer.com/

Follow Chris on Twitter.

Katherine and Jay Wolf are survivors, storytellers, advocates, and evangelists. In 2008, at the age of 26, Katherine nearly died from a catastrophic brainstem stroke. Her survival and recovery, not to mention that of her marriage and family, have been nothing short of miraculous. Katherine and Jay are in full-time ministry together through HOPE HEALS, leveraging their story to encourage those with broken bodies, broken brains, and broken hearts.

Engaging both faith-based and secular communities, they seek to bridge the gap between those disabled on the outside and those disabled on the inside with the hope that Jesus brings healing to the deepest pains we all carry. They co-authored their first book, HOPE HEALS, published in April 2016, and launched HOPE HEALS CAMP, a summer camp for families with disabilities in June 2017. They also have a new book releasing in early 2020.

Follow Hope Heals on Facebook and Twitter.

Supply Chain Now Radio Episode 87

May 20, 2019 by angishields

Supply Chain Now

Supply Chain Now Radio Episode 87

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Supply Chain Now Radio, Episode 87
“SCNR Live from Birmingham, AL: Part Two”
Broadcast live from the University of Alabama at Birmingham

Jordan Giroud serves as Supply Chain Manager with Lohr North America, a leading manufacturer of automotive transport trailers. Originally from France, Jordan graduated with a Master’s degree in Mechanical Engineering from ECAM Lyon in 2016 and has been hired by Lohr Industries to take part in the restructuring of the American subsidiary of the group.

For three years now, Jordan has been in charge of the organization’s Supply Chain Department including purchasing, warehousing, procurement and planning activity. The team has already secured 41% in annual cost reductions. He has a strong knowledge of Lean Manufacturing, 5S and Inventory Management and is committed to achieving a world class Supply Chain for the company. He is playing a major role in the strategy of the North American business and in the relocation into a brand new 200,000 sq ft facility located in Lincoln, Alabama. Connect with Jordan Giroud on LinkedIn and learn more about Lohr North America here: https://lohr.us/

Mark Brown is the vice president of business retention and expansion for the Birmingham Business Alliance. He is responsible for implementing business retention and growth strategies for companies in the Birmingham seven-county region. He has extensive economic development experience and has been with the BBA since August 2011.

Previously, Brown worked as director of workforce recruitment at the Chamber of Commerce of Huntsville/Madison County. In that role, he was responsible for the planning, creation and implementation of the workforce recruitment and retention programs for the chamber. He developed college campus recruitment initiatives, a comprehensive plan to recruit mid- to senior-level executives, coordinated chamber workforce-related committees and executed a workforce preparedness program working with existing industries in the region. In addition, Brown supported BRAC (Base Re-alignment and Closure) related events and activities for the Tennessee Valley BRAC Committee to include town hall meetings, job fairs and marketing activities supporting the Redstone Arsenal Commands.

He has worked for large companies throughout the Southeast during his career in various leadership roles in operations, sales and business development for Verizon Wireless, Saia Inc., Southeastern Freight Lines, AAA Cooper Transportation and Consolidated Freightways. Brown is a graduate of the University of North Alabama, Auburn University’s Economic & Community Development Institute and the University of Oklahoma Economic Development Institute.

He lives in the Birmingham area with his wife and three daughters. Connect with Mark Brown on LinkedIn and learn more about the Birmingham Business Alliance here: https://www.birminghambusinessalliance.com/

Doug Duvall serves in outside sales for Hydra Power Systems. He has been married for 25 years to his wife, Monica, and is the father of six girls. Doug attended Portland State University in Portland, OR, where he majored in English Literature.

He has spent almost 26 years on the Hydra-Power Systems team, both in Portland, OR and Birmingham, AL. When not helping manufacturers with their needs, you can often find him at The Cathedral of St. Paul’s Catholic Church. Learn more about Hydra-Power Systems here: https://www.hpsx.com/

Barika McNeal Hamilton is a Productivity Engineer with the University of Alabama Productivity Center. The APC is a non-profit organization, housed within the Culverhouse School of Business, that enhances economic and workforce development. Barika has 17 years of logistics and business leadership experience, mostly in the automotive industry. Barika is a proud Alabama A&M University graduate and has an MBA from the University of Alabama at Birmingham.

Prior to joining APC, Barika was a Group Logistics Manager for Ryder System Inc. and worked with the company for 14 years. While at Ryder, Barika led multiple teams that provided inbound transportation and crossdocking solutions to Honda Manufacturing of America and Otis Elevator. In her current role, Barika is a consultant to industry providing business, coaching and training assistance.

Barika holds the APICS Certified in Logistics, Transportation and Distribution (CLTD) credential and teaches Supply Chain Management 101 to Birmingham area high school students enrolled in the Ready to Work Program. When she is not working, Barika enjoys spending time with her husband Ronald Sr., son RJ and daughter Justise-Monroe. Connect with Barika McNeal Hamilton on LinkedIn and learn more about the Alabama Productivity Center here: http://apc.ua.edu/

Greg White is a supply chain technology entrepreneur. In his 20-year career, Greg has guided companies dedicated to improving the operational performance for professionals both in the office and the field. Prior to his most recent role as CEO at Curo, Greg founded supply chain planning company Blue Ridge and served as President & CEO for the Gartner Magic Quadrant Leader, which helps companies balance inventory with customer demand.

Greg has also held leadership roles with Servigistics (now PTC), E3 Corporation (now JDA Software), and has led transformations at more than 100 companies, including Amazon, Ace Hardware, REI, Henry Schein, Williams Sonoma, LVMH, Arc’teryx & Stokke. Connect with Greg White on LinkedIn.

Scott W. Luton is the founder of Supply Chain Now Radio and also serves as Managing Partner for TalentStream. He has worked extensively in the end-to-end Supply Chain industry for more than 15 years, appearing in publications such as The Wall Street Journal, Dice and Quality Progress Magazine.

As a Veteran of the United States Air Force, Scott also volunteers on the Business Pillar for VETLANTA, and maintains active membership in the Georgia Manufacturing Alliance & CSCMP Atlanta Roundtable.

Connect with Scott Luton on LinkedIn and follow him on Twitter at @ScottWLuton. Learn more about TalentStream, a leading recruiting & staffing firm that helps companies find top talent in the Engineering, Manufacturing and Supply Chain space, by visiting their website here: www.talentstreamstaffing.com

Upcoming Events & Resources Mentioned in this Episode
Learn more about the University of Alabama at Birmingham: https://www.uab.edu/home/
Learn more about Women in Trucking Accelerate! Conference:click here
Learn more about the Association for Supply Chain Management: www.ascm.org
SCNR’s Scott Luton at Verusen event on “Digital Innovation & Intelligence”: click here
APICS Atlanta CSCP and CLTD Boot Camps at Georgia Tech: click here
Learn more about Supply Chain 101: https://youtu.be/Qc6U9WWUsYo
Check out SCNR on YouTube: click here
EFT 3PL & Supply Chain Summit: click here

Supply Chain Now Radio Episode 86

May 20, 2019 by angishields

Supply Chain Now

Supply Chain Now Radio Episode 86

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Supply Chain Now Radio, Episode 86
“SCNR Live from Birmingham, AL: Part One”
Broadcast live from the University of Alabama at Birmingham

LaVada Varner serves as Center Director for the Birmingham and Sumiton Centers Region with Alabama Technology Network (ATN). These two centers are hosted by Jefferson State Community College (Birmingham), Lawson State Community College (Birmingham), Bevill State Community College (Sumiton), and Shelton State Community College (Sumiton) respectively.

During the 13 years with ATN, she has been Center Director for seven years and six years as Project Engineer. As the Center Director, LaVada collaborates and grows partnerships with the stakeholders in its educational systems, businesses, and industries for Central Six Regional Workforce Council (Region 4) and West Alabama Workforce Regional Workforce Council (Region 3). In addition to growing the ATN brand & services as part of Alabama Community College System (ACCS), she has developed and coordinated processes for The Alabama Manufacturer Of The Year and Automotive Supplier of The Year Awards.

LaVada is an advocate for the ongoing awareness of MFG DAY, Alabama Literacy Alliance, Central Alabama Literacy Council, and Collaborative Environmental Network of Alabama (C.E.N.A). Combined with 20 years of experience from the automotive industry, she has numerous certificates from Lean/Production Systems, ISO Quality Management Systems, Energy, and Green Enterprise Development.

LaVada is a certified Six Sigma Black Belt; she has earned a BS in Industrial Engineering from the University of Alabama, and she has a MBA in Global Management from the University of Phoenix. Learn more about the Alabama Technology Network here: https://www.atn.org/

Desland Robinson is a seasoned career professional serving as the UAB School of Engineering Career Center Director who believes in training our students like an engineer! ‘Train Like an Engineer’ has become her motto in every touch point Desland has with students at UAB School of Engineering.

Through various professional development sessions, the goal is to prepare students in designing a career for themselves by the time they graduate. Desland leads several workshops, career chats, and events on campus to introduce the importance of students marketing and branding themselves through the resumes, interviewing skills, networking, mock interviews, etc.

Desland also helps to build and maintain relationships with small to large organizations through employer outreach within the Birmingham and surrounding area. She is not limited to just Birmingham as she has travelled as far as D.C. to learn more about the culture and environment of a partnering employer in the central intelligence industry. The belief in building strong relationships with industry has led to providing several opportunities within the power industry, automotive manufacturing, automation, electrical design, aerospace, etc.

Desland graduated from the University of Alabama at Birmingham with a Bachelors of Arts in Communication Management. This degree opened up to her a world of opportunities about how to connect with people! Her desire was to work in human resources, which she did as a recruiter and generalist for companies like Protective Life Insurance Co. and Daxko. Those experiences led her to further fulfilling a passion in helping to impact the development skills sets needed to be prepared for opportunities within industry. Her work in the higher education sector for both for-profit and traditional university has led to a very fulfilling career. Her greatest satisfaction is hearing from students and graduates who have successfully landed an internship, co-op, research or full-time position within the engineering industry.

When not trying to fill the skills gap one UAB Engineering graduate at a time, Desland likes to spend time with her husband, Everett, by binging on Netflix after their 5 year old daughter and 2 year old son have been tucked in for the night. Connect with Desland Robinson on LinkedIn and learn more about UAB here: https://www.uab.edu/home/

Alan Hill is the Executive Director for the Alabama Productivity Center, a part of the Culverhouse College of Commerce and the University of Alabama. Alan earned a Bachelor of Science in Mechanical Engineering and a Masters of Engineering Degree from the University of Alabama at Birmingham.

Upon completing his bachelor’s degree in 1988 he accepted a Project Engineering position with Boeing Aerospace and Engineering in Huntsville, Alabama working on the Space Station program. Then in 1991 Alan joined Zurn Air Systems Division in Birmingham, Alabama as a Project and Technical Sales Engineer in their Custom Industrial Fan Department.

During this time he worked extensively with many manufacturing organizations throughout the United States and abroad. After seven years with Zurn he joined the Alabama Technology Network (ATN). During his 14 years with this organization he served as Project Engineer, Program Manager and Center Director providing innovative and sustainable solutions to Alabama business and industry. This experienced prepared him for his current position as Executive Director of the University of Alabama’s Alabama Productivity Center.

He has worked on many productivity improvement projects with a variety of industries including healthcare, automotive, aerospace, metal, and chemical. He is a Lean-Six Sigma Black Belt and holds certifications in a variety of quality management systems, environmental management systems, health and safety management systems, and lean manufacturing.

In addition to supporting the state’s economic development initiatives and leading a team of highly talented staff; Alan uses his years of industry experience to support University student internships that provide valuable experiential leaning opportunities to the next generation of industry leaders. In his spare time, Alan likes to restore cars with his son. Learn more about the Alabama Productivity Center here: http://apc.ua.edu/

Upcoming Events & Resources Mentioned in this Episode
Learn more about the Association for Supply Chain Management: www.ascm.org
SCNR’s Scott Luton at Verusen event on “Digital Innovation & Intelligence”: click here
APICS Atlanta CSCP and CLTD Boot Camps at Georgia Tech: click here
Learn more about Supply Chain 101: https://youtu.be/Qc6U9WWUsYo
Check out SCNR on YouTube: click here
EFT 3PL & Supply Chain Summit: click here

Office Evolution Radio: Justin Ham with Dripeo, Hal Schlenger with HIPnation and Tyon Thompson with Mr. Taxes

May 20, 2019 by angishields

Atlanta Business Radio

Office Evolution Radio: Justin Ham with Dripeo, Hal Schlenger with HIPnation and Tyon Thompson with Mr. Taxes

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Justin Ham is Co-Founder of Dripeo.

Connect with Justin on LinkedIn.

Hal Schlenger, Director of Business Development with HIPnation, has decades of experience in marketing and disruptive technology and being a service provider in Silicon Valley, New York and now Atlanta, which includes launching high speed internet access and DVRs. With his wife being a nurse practitioner, thus a “provider” who creates the records to invoice insurance companies, he saw the pain of the broken healthcare system.

When he was introduced to the concept of direct primary care, and to alternative insurance products, he knew this was a great space to drive change. It requires understanding how healthcare differs from health insurance, innovative health insurance solutions, a lot of listening and a lot of storytelling. Nearly everyone has a health insurance story about the broken health system, so this involves understanding the macro-level ecosystem of providing healthcare as well as the micro-level details of health insurance plan design.

Hal is a licensed broker ranked in the top 5% for one of his carriers.

Hal and his wife Alison, who both graduated from Syracuse University, live in Atlanta, having recently adopted their 82nd rescued golden retriever. Hal also looks for ways to merge his passion for sailing with his client support.

Connect with Hal on LinkedIn.

Tyon Thompson Sr. is CEO and Owner of Mr. Taxes. Mr. Thompson is a proven professional specializing in Tax Preparation, Bookkeeping and Full Service Payroll for Corporation and Individuals. Mr. Thompson is a Military Army Vet with extensive knowledge and experience as a tax accountant. Mr. Thompson worked in the Private Financial Banking sector for over 20 years for several larger institutions. Mr. Thompson has a staff of tax preparation professionals serving communities in all 50 states with offices in Ohio, North Carolina and a newly opened office in Atlanta, Georgia.

Follow Mr. Taxes on Facebook.

Office Evolution Radio: Guy Powell with ProRelevant

May 20, 2019 by angishields

Atlanta Business Radio

Office Evolution Radio: Guy Powell with ProRelevant

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Guy Powell is President & Founding Partner of ProRelevant Marketing Solutions, and the Author of Marketing Machine.

As a global thought leader in marketing strategy and ROI, Powell understands and provides clients the strategies, tools and tactics to continuously improve their marketing ROI and align their marketing to the company’s revenue and profitability goals. ProRelevant has developed two innovative and powerful technology platforms under his guidance – MarketSim® Agent-based Modeling Marketing Analytics.

His latest book, Marketing Machine, describes how marketers can build operational excellence into their marketing so they cannot just report on success of the past, but optimize their futures to generate the most sales and profit in a predictable and dependable manner.

As a University of Chicago / Booth School of Business alumni, he leads a global team which can answer the most relevant marketing question of the day – How to measure and improve the marketing return on investment, regardless of the channel used; traditional, on-line, social & experiential investments are all a part of the global marketing models developed & delivered by Powell and the team at ProRelevant.

Mr. Powell is considered a global expert on the topic of marketing effectiveness and has authored, Return on Marketing Investment: Demand More from your Marketing and Sales Investments, Marketing Calculator: Measuring and Managing Return on Marketing Investment, and, The ROI of Social Media: How to Improve the Return on Your Social Marketing Investment (coauthor).

Follow ProRelevant on Facebook.