Veterans Connect Radio
A spotlight episode of Atlanta Business Radio and powered by Business RadioX. Co-Hosted by Ryan “Redhawk” McPherson and Brandon Skolnick with Gathering Of Angels. Featuring veteran entrepreneurs, support organizations, outreach groups and more in the Atlanta area continuing to serve our families, our communities and our country.
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Sheb True / KSU
Sheb is a Professor of Marketing and Sr. International Officer in the Michael J. Coles College of Business at Kennesaw State University (KSU) in Georgia. He is also the Special Assistant to the Dean for Strategic Initiatives, the Founder and Director of the Georgia Advancing Veterans Education (GAVE) initiative, the Director of the Paul D. Coverdale Fellowship program for Returned Peace Corps Volunteers, and the Director of the United Nations PRME program in the Coles College. He joined the faculty at KSU in 1998 and has served as the Associate Dean of Graduate Business Programs, and as the Director of the MBA the program that went from never being ranked to # 22 in the country by Bloomberg BusinessWeek. He has published over 50 articles and edited 4 books, and created and edited the Journal of Executive Education. He has led and participated in international programs for students and faculty in 53 countries. He serves as a consultant to organizations in the area of marketing strategy and customer orientation. Sheb received his Ph.D. from the University of Mississippi, an MBA from the University of Houston-Clear Lake, and a BBA from Stephen F. Austin State University. He has been certified as a Master Teacher, completed programs at the Harvard Business School for teaching the case method and at the American Graduate School of Business (Thunderbird) for teaching international marketing, and was a a tenured faculty member at Loyola Marymount University in Los Angeles, California.
Dr. Terry W. Loe PhD University of Memphis; MBA Mississippi State University; BS Mississippi State University
Professor, Kennesaw State University
Director, Center for Professional Selling
Executive Director, National Collegiate Sales Competition
Terry spent 11 years in industry in sales, marketing and management and has over 20 years of experience in sales research, training and consulting. His recent sales training and consulting clients include NCR, Arch Chemical, AIG, and WellStar Health Care Systems, among others. In 1996, he earned his Ph.D. from the University of Memphis and is currently a tenured Full Professor at Kennesaw State University. Dr. Loe is the Director of the Center for Professional Selling, Executive Director and founder of the National Collegiate Sales Competition and is on the Board of Directors for PlayPro Media, an Entertainment and Promotions Marketing company. Terry is also on the Editorial Review Boards for several international academic journals.
Terry has published more than 40 research articles in numerous national and international academic conferences and academic journals and also authored The Instructor’s Role-Play Guide used by sales faculty and instructors around the country. His research has won several awards including the “Journal of Business EthicsCitation Classics” award for publishing one of the top 12 cited articles in the JOBE over 30 years and over 100 volumes, as well as other awards.
Dr. Loe is quoted in numerous regional, national, and international newspapers and trade journals and spoken on sales, sales ethics and sales management topics to organizations and conferences around the United States and globally. Terry is the Founder and Executive Director of the National Collegiate Sales Competition, the oldest and largest university sales role-play competition in the world that includes the top university sales programs in the country, and has included universities from Mexico, Canada, Belgium and other European countries. The NCSC has contributed more than $5 million to university sales programs and sales education. Terry has also been recognized by the American Marketing Association for his contribution to the sales discipline and sales education for his development of the National Collegiate Sales Competition. He has consulted numerous universities in the U.S. and abroad in developing sales education programs, curriculum and sales role-play competitions and is past President of the University Sales Center Alliance (USCA), a consortium of the top U.S. University Sales Centers that assists in mentoring developing sales centers and sales faculty in the U.S. and abroad. He is also on the board of directors for PlayPro Media, a millennial marketing and promotions company.
Dr. Loe and his wife, Robin, have been happily married for over 29 years and have two children, Rachel (25) and Nathan (23). Terry and Robin are members of Cedarcrest Church.
Terry was an All-SEC catcher and team co-captain at Mississippi State University and participated in the College World Series in Omaha, NE in 1979 and in 1981. Miss State finished 5th in the country both years.
Robin is a Family Practice physician in the greater Atlanta area and rated one of the top family practice physicians in patient satisfaction in the country for the past 10 years. Rachel is a graduate of the University of Alabama and currently a salesperson with the international logistics company, DHL, in Charlotte, NC. Nathan is a recent graduate of the University of Mississippi, an entrepreneur and professional weight lifter with California Strength in San Ramone, CA.
