Sponsored by Business RadioX ® Main Street Warriors
Bryttany Victoria is the CEO of The Little Sober Bar.
She’s been the epitome of an entrepreneur for years, constantly learning from every business she’s been a part of.
Connect with Bryttany on Instagram.
Austyn Guest is a young entrepreneur from the The Kid Biz Expo program.
Layla Dierdorff is a young entrepreneur from the The Kid Biz Expo program.
This transcript is machine transcribed by Sonix
TRANSCRIPT
Intro: [00:00:07] Broadcasting live from the Business RadioX studios in Woodstock, Georgia. It’s time for Kid Biz Radio. Kid Biz Radio creates conversations about the power of entrepreneurship and the positive impact that journey can have on kids. For more information, go to KidBizexpo.com. Now here’s your host.
Layla Dierdorff: [00:00:28] Hi, welcome to Kid Biz Radio. I’m Layla.
Austyn Guest: [00:00:31] And I’m Austyn.
Layla Dierdorff: [00:00:32] And today we have an amazing guest with us here in the studio. Bryttany with Little Sober Bar.
Bryttany Victoria: [00:00:37] Hi.
Austyn Guest: [00:00:38] Thank you so much for being with us here today.
Bryttany Victoria: [00:00:41] Oh, absolutely. Thanks for having me.
Austyn Guest: [00:00:43] Hi. We’re going to first just kind of. What’s your business?
Bryttany Victoria: [00:00:46] Yeah. Um, absolutely. Let me talk about, um, so the little sober bar is a mobile beverage cart. We do all non alcoholic beverages, so that means, um, mocktails. We have things that are infused with kava and CBD. It’s all about sober curiosity and really sparking that curiosity in people. And so showing that socialization and drinking alcohol doesn’t have to be the norm. There’s there’s tons of options out there.
Austyn Guest: [00:01:15] Yeah, there are a lot of options.
Layla Dierdorff: [00:01:17] So through this journey, what have you done that has helped you become this successful entrepreneur that you are?
Bryttany Victoria: [00:01:25] Um, yeah. So I do a lot of networking. I have met some really amazing people and have a I’ve had a lot of knowledge and learning and help. I think that’s a big part of being an entrepreneur is always being open to learning, learning new things because there there’s something new you can learn every single day as a business.
Austyn Guest: [00:01:44] So many things.
Layla Dierdorff: [00:01:45] And like a part of networking is like everyone has something to offer you, so it just helps with the learning process even more.
Austyn Guest: [00:01:50] Especially with a mobile beverage cart. Um, there, because I’m working on getting my own started up. And so there’s a lot of things that go into it that you don’t realize.
Bryttany Victoria: [00:02:00] Yes, there are there are tons of things. When we started, it was just lots of licensing, lots of, you know, all the things.
Austyn Guest: [00:02:08] Licensing that I did not realize there was.
Bryttany Victoria: [00:02:11] Yes.
Austyn Guest: [00:02:11] Since you’ve become successful, I feel like everyone has a different answer to this question. But how? What would you define success as?
Bryttany Victoria: [00:02:19] Um, for me it’s success is something that you define daily. Um, you can have a different view of success every single day. So for me, as long as I am moving forward in my business and I’m accomplishing the things, the steps that I have for each day, then I feel like I’m. I’m being successful. Yeah. And then also aside from that, you know, the money helps. Absolutely. Yes.
Austyn Guest: [00:02:44] Very honest.
Bryttany Victoria: [00:02:45] But it’s, um. Yeah. The biggest thing, though, is finding something to aspire to or have a metric for the day. And, and we’re a big part of what we do is, um, we believe in the whole one day at a time concept. We built our bar in 43 days because, yeah, we built it ourselves to, like, hand everything. Yeah, yeah.
Austyn Guest: [00:03:05] That’s impressive.
Bryttany Victoria: [00:03:06] Thank you.
Austyn Guest: [00:03:07] Because to be honest, I’m having someone else do that for me.
Bryttany Victoria: [00:03:10] Listen, if you can, you can. Yeah. That’s awesome. Outsourcing is a beautiful tool. Um, it is, but, yeah, that’s a big part of our thing is, um, you can accomplish anything one day at a time. So success for me is a daily thing. Daily check in.
Austyn Guest: [00:03:24] Yeah. So as you have become said, successful. What are maybe some regrets or maybe setbacks, I guess you had in your entrepreneurial journey to become the now successful small business that you have?
Bryttany Victoria: [00:03:40] Yeah. So I kind of I try not to look at regrets or setbacks. It’s more of, um, learning opportunities. It’s something I’ve grasped in my ten years of entrepreneurship at this point. I’ve done I’ve done things, all kinds of things. I used to own a natural parenting store. So a retail store, and it was fully online. I would travel to different, um, festivals and events and speak at them and conferences. So like, I’ve done all of those big things, all the things. But I learned something each even though that business closed, I still learned a ton of things that I apply to my business now. So I would say that having a positive mindset or having a mindset of, um, trying to see things as learning and growth opportunities and how can I apply what I’ve, I guess, how can I apply this setback, quote unquote, in a positive way for my business to help grow?
Layla Dierdorff: [00:04:36] Yeah, and that’s true because like, even though those learning experiences are from different businesses, they can apply to. Yeah, pretty much anything you want.
Bryttany Victoria: [00:04:45] Yeah. Absolutely. And jobs too, like if you have a, you know, a any job that you’ve had or any experience you’ve had in your lifetime, you can use those skills and those that experience towards what you’re doing this today.
Layla Dierdorff: [00:04:57] Mhm. Yeah. So um we’ve talked about the past and the present. What are some future goals that you have for your business.
Bryttany Victoria: [00:05:04] So our future goal right now is really to push forward with our um, our message, our what we’re doing our cart, attending as many festivals as we can, as well as we are hosting a, we’re co-hosting a music festival this summer. Oh, okay. Yeah, it’s a festival for everyone. It’s a free community festival. We’re going to be doing it in downtown Woodstock. Okay, but. What? It’s going to be something totally different. We’re calling it not a typical festival. Yeah. Um, and so, yeah, we’re we’re getting, uh, uh, vendors and sponsors right now that’s really big about, um, highlighting the choice you have okay to not drink, but mostly highlighting choices. So it’s not really a zero proof festival, quote unquote. It’s a festival with options. Yeah. So from the music to the activities to the vendors, everything is just going to be it’s going to be awesome.
Layla Dierdorff: [00:05:56] Yeah. Um, do you have any advice for aspiring entrepreneurs?
Bryttany Victoria: [00:06:00] Yeah. I think, um, my biggest advice would be to keep trying things. Keep testing things. Um, it’s a big thing I just recently learned is making sure your tests have metrics. So if you’re testing what drink is the most popular, you’d want to have a goal. So I’m going to say five drinks I’m going to sell. And of those five, if three of them come back then that’s a popular drink. Yeah yeah yeah. But just having that metric is a really good, um, tool in your toolbox as an entrepreneur.
Austyn Guest: [00:06:32] That’s a really good point. Like, I haven’t heard that. That’s a really good. Yeah.
Bryttany Victoria: [00:06:35] You have to make sure that you watch your audience and what they do purchase or what they book. If you have a service, um, which one is more popular amongst the crowd or the bigger crowd, I suppose? Yep.
Bryttany Victoria: [00:06:47] And then you have to have numbers that will tell you if you’re succeeding or not. Yeah. Like you have to have that hard line. Otherwise. How do you know?
Austyn Guest: [00:06:54] Yeah, it is all fun when you’re selling things. But you also got to have the numbers to make sure you’re still going.
Bryttany Victoria: [00:06:59] Absolutely.
Austyn Guest: [00:07:00] So, um, these are a bit, uh, deeper questions. So take your time with thinking about your answer. If you had the attention of the whole world, everyone was watching. Everyone was listening to what you said for five minutes. What would you say, personally or business wise? Oh.
Bryttany Victoria: [00:07:17] Hmm. I think I would touch on the fact that we need more support in the mental health area. Um, that’s a very valid point. That is a kind of a side. Part of what we do is that mental health and sobriety and or just choosing to be more mindful of your, your intake. Those two things kind of go hand in hand. They do. We’ll forget about that. So that’s a big reason why we choose to partner with organizations like Nami, which is like the National Association of Mental Illness. Okay. Um, but really, that’s like my biggest thing is that people deserve access, better access to mental health services. Yeah.
Austyn Guest: [00:07:57] Like, isn’t so expensive.
Bryttany Victoria: [00:07:59] Yeah, exactly. The access part is.
Austyn Guest: [00:08:02] Yeah. Key. Um, yeah. Especially with the CBD products you have. Those are very helpful, especially with anxiety and stress. Those do help.
Bryttany Victoria: [00:08:10] Absolutely. And then we have adaptogens too, which are the vitamin infused. So that that too I mean, people talk about how changing your diet and vitamins that can help and help your mental health. But, um, there are beverages out there too.
Austyn Guest: [00:08:22] Yeah, there’s all kinds of things out there, actually. Yeah. And if we make mental health more of a priority, other issues will fade away or not get as prevalent as they are today, I agree. Okay, so if you woke up tomorrow and your business was just non-existent, what would be your first steps to recover if you would choose to lead to the recovery path?
Bryttany Victoria: [00:08:45] Hmm, that was a great question, and.
Austyn Guest: [00:08:48] Answers vary on this question.
Bryttany Victoria: [00:08:50] Yeah. Um, so if I woke up tomorrow and there was no little sober bar, what would I do? Yeah, I would most likely start again. Honestly, I believe in my business so strongly that it’s something that’s needed. It’s something that’s not there. There’s it doesn’t exist at all.
Austyn Guest: [00:09:10] How many people got it?
Bryttany Victoria: [00:09:11] Yeah. So once you, um, if it was gone, I would just start over again. I mean, kind of how we started was we just tried a few things. We had, like, a little side mobile cart that was a self-serve mocktail bar. Yeah. And we turned it into what it is now. Yeah.
Austyn Guest: [00:09:28] Yeah. People don’t know they need it till they know they need it. Um, because a lot of them don’t even know it’s a thing. Yep. So now that we’ve done set deep questions, we have a quick this or that. So answer as fast as you can. All right. Just, you know, light light and fun. Light. Yeah. Just light and fun I’m ready. All right.
Austyn Guest: [00:09:42] Cats or dogs?
Bryttany Victoria: [00:09:43] Cats.
Layla Dierdorff: [00:09:44] Spider-man or Batman?
Bryttany Victoria: [00:09:45] Batman.
Austyn Guest: [00:09:45] Books or movies?
Bryttany Victoria: [00:09:46] Books.
Layla Dierdorff: [00:09:47] Waffle or curly fries.
Bryttany Victoria: [00:09:48] Waffle.
Austyn Guest: [00:09:49] Mountains or the beach?
Bryttany Victoria: [00:09:51] Um, mountains.
Layla Dierdorff: [00:09:52] Sweet or salty?
Bryttany Victoria: [00:09:53] Sweet.
Austyn Guest: [00:09:53] Chocolate or fruity candy?
Bryttany Victoria: [00:09:55] Fruity candy.
Layla Dierdorff: [00:09:55] cake or pie?
Bryttany Victoria: [00:09:56] Pie.
Austyn Guest: [00:09:57] Low or high rise jeans.
Bryttany Victoria: [00:09:59] High rise.
Layla Dierdorff: [00:10:00] Comedy or horror?
Bryttany Victoria: [00:10:01] Comedy.
Austyn Guest: [00:10:02] Always a good answer.
Bryttany Victoria: [00:10:03] Yes.
Austyn Guest: [00:10:04] Thank you, uh, Brittany, for hanging out with us today. We really appreciate it. Can you tell our listeners on how they can get in touch with you and check out what you’re doing?
Bryttany Victoria: [00:10:16] Absolutely. So we are on most social platforms. That’s Instagram, Facebook and TikTok. Uh, as at the little sober bar, we also have a website so little sober bar. Com and then, um, we’re on, you know, Google as well.
Austyn Guest: [00:10:31] So anywhere.
Bryttany Victoria: [00:10:33] Yeah.
Layla Dierdorff: [00:10:33] Oh, fantastic. We enjoyed our time with you today. And we know our audience will get so much out of hearing your story. Thanks for listening and we’ll see you on the next one. Thank you. Bye bye.